Raclok Luxury Brand Identity Guide
Budget: ₹1,500 – ₹12,500 INR
I’m ready to formalise the visual language of Raclok, my premium kinetic timepiece label. The core logo already exists, yet I’m open to subtle refinements that elevate the sense of modern luxury and precision engineering.
The goal is a digital-first brand book that radiates sophistication. It must establish how Raclok appears on websites, social channels, and other screen-based touchpoints while remaining flexible for future print or packaging needs.
Key deliverables
• Refined or corrected logo, with clear construction, spacing and misuse rules
• Primary and secondary colour palette, including hex/RGB values and recommended on-screen ratios
• Complete typographic system covering headings, body copy and numeric styles suitable for high-resolution displays
• Sample applications—hero banners, social posts and email signatures—demonstrating the system in context
• Print-ready PDF brand book plus editable source files (AI, Figma or InDesign)
The aesthetic should balance deep blacks, brushed-metal neutrals and measured serif accents—luxury that feels contemporary rather than nostalgic.
I’ll supply the current logo, mood references and product renders at kickoff. Hand back a disciplined guide I can pass to any developer or marketer and know they’ll stay on brand. Show me one or two identity manuals you’ve crafted for high-end products when you bid so I can gauge fit.
The goal is a digital-first brand book that radiates sophistication. It must establish how Raclok appears on websites, social channels, and other screen-based touchpoints while remaining flexible for future print or packaging needs.
Key deliverables
• Refined or corrected logo, with clear construction, spacing and misuse rules
• Primary and secondary colour palette, including hex/RGB values and recommended on-screen ratios
• Complete typographic system covering headings, body copy and numeric styles suitable for high-resolution displays
• Sample applications—hero banners, social posts and email signatures—demonstrating the system in context
• Print-ready PDF brand book plus editable source files (AI, Figma or InDesign)
The aesthetic should balance deep blacks, brushed-metal neutrals and measured serif accents—luxury that feels contemporary rather than nostalgic.
I’ll supply the current logo, mood references and product renders at kickoff. Hand back a disciplined guide I can pass to any developer or marketer and know they’ll stay on brand. Show me one or two identity manuals you’ve crafted for high-end products when you bid so I can gauge fit.