Project Simulation – Design Project Tasks (Monday.com)
Budget: $750 – $1,500 USD
Project Overview: Participant will create a visual identity and design package for a real-world B2B company. The project emphasizes logo design, graphics, and practical applications like packaging and branded merchandise.
Total Duration: Approximately 30-35 hours (6 weeks, ~5 hours/week)
Company Brief: Monday.com
Company Domain: www.monday.com
Industry: Workflow and Productivity Software (B2B)
Brand Tone: Energetic, dynamic, user-friendly, collaborative
Company Overview: Monday.com provides customizable workflow software that helps businesses manage projects, tasks, and team collaboration effectively. Recognized for its vibrant brand identity and ease of use, Monday.com emphasizes productivity and teamwork.
Required Deliverables:
1. Brand Identity Guide
Simple description of company's visual style and brand tone.
Define color palette, typography, and general visual elements.
2. Logo Design
Develop 2-3 logo concepts.
Provide variations suitable for digital, print, and merchandise usage.
3. Graphics Package
Design 1 banner each for LinkedIn, Instagram, Facebook, and X (formerly Twitter).
Ensure graphics are optimized for web and print materials.
4. Packaging & Merchandise Design
Create 1 branded label design.
Design 1 packaging concept (box).
Develop merchandise concepts: 1 T-shirt, 1 mug, and 1 stationery set.
5. AI-Assisted Asset Creation
Use free AI tools (Canva, Adobe Firefly, DALL-E) for asset generation.
Document asset creation process.
Evaluation Criteria:
Cohesive and appealing brand visual identity.
Professional quality and versatility of logo designs.
Effective and creative graphics for digital and print use.
Practical and visually appealing packaging and merchandise concepts.
Strategic use of AI tools for visual design.
Total Duration: Approximately 30-35 hours (6 weeks, ~5 hours/week)
Company Brief: Monday.com
Company Domain: www.monday.com
Industry: Workflow and Productivity Software (B2B)
Brand Tone: Energetic, dynamic, user-friendly, collaborative
Company Overview: Monday.com provides customizable workflow software that helps businesses manage projects, tasks, and team collaboration effectively. Recognized for its vibrant brand identity and ease of use, Monday.com emphasizes productivity and teamwork.
Required Deliverables:
1. Brand Identity Guide
Simple description of company's visual style and brand tone.
Define color palette, typography, and general visual elements.
2. Logo Design
Develop 2-3 logo concepts.
Provide variations suitable for digital, print, and merchandise usage.
3. Graphics Package
Design 1 banner each for LinkedIn, Instagram, Facebook, and X (formerly Twitter).
Ensure graphics are optimized for web and print materials.
4. Packaging & Merchandise Design
Create 1 branded label design.
Design 1 packaging concept (box).
Develop merchandise concepts: 1 T-shirt, 1 mug, and 1 stationery set.
5. AI-Assisted Asset Creation
Use free AI tools (Canva, Adobe Firefly, DALL-E) for asset generation.
Document asset creation process.
Evaluation Criteria:
Cohesive and appealing brand visual identity.
Professional quality and versatility of logo designs.
Effective and creative graphics for digital and print use.
Practical and visually appealing packaging and merchandise concepts.
Strategic use of AI tools for visual design.