Premium logo design
Budget: $30 – $250 USD
Brand Name:
SGL Supply
Tagline: Sand, Gravel & Landscape Supply (include in logo version with text, also provide a clean monogram-only version)
⸻
Business Type:
Premium sand, gravel, and landscape materials supplier delivering high-quality aggregates to contractors and homeowners.
⸻
Brand Personality:
• Premium and trustworthy
• Strong, industrial, and professional
• Clean and modern, not cluttered or overly decorative
⸻
Primary Colors:
• Deep Earthy Green – HEX: #1B3B2F | RGB: 27, 59, 47
• Main color for the logo text or background.
• Metallic Gold – HEX: #CFAE60 | RGB: 207, 174, 96
• Accent color for outlines, highlights, or secondary text.
⸻
Secondary / Neutral Colors:
• Charcoal Gray – HEX: #3A3A3A | RGB: 58, 58, 58
• For outlines, secondary text, and contrast.
• Warm Sand Beige – HEX: #EAE3D2 | RGB: 234, 227, 210
• For backgrounds, printed materials, or light uniforms.
• Stone Gray (Optional) – HEX: #B5B5B5 | RGB: 181, 181, 181
• Optional icon accent to depict stone or gravel.
⸻
Logo Style Requirements:
• Provide two versions:
1. Full logo – SGL Supply + tagline in clean sans-serif or slab-serif font.
2. SGL monogram – stylized letters “S”, “G”, and “L” interlocking, overlapping, or stacked, suitable for truck decals, hats, and favicon.
• The logo should be:
• Minimalist (no excessive detail)
• Bold and easily readable from a distance
• Scalable (works well small or large)
• Flat design (no heavy gradients, except subtle gold accents if needed)
• Avoid:
• Leaf or tree icons (too cliché for landscaping)
• Dump truck silhouettes (already used in Palmetto branding)
• Complex or photorealistic graphics
• Overly thin lines that won’t print well on signs or trucks
⸻
Icon Suggestions:
• Abstract polygon “gravel pile”
• Quarry block outline
• Interlocked “SGL” monogram as main icon
⸻
File Deliverables:
• Full-color logo (PNG, JPG, SVG, PDF)
• Transparent background version (PNG)
• Monogram-only version
• Black-and-white version for printing/embroidery
• Color palette file with HEX and RGB codes
• Vector format for scaling (AI or EPS)
SGL Supply
Tagline: Sand, Gravel & Landscape Supply (include in logo version with text, also provide a clean monogram-only version)
⸻
Business Type:
Premium sand, gravel, and landscape materials supplier delivering high-quality aggregates to contractors and homeowners.
⸻
Brand Personality:
• Premium and trustworthy
• Strong, industrial, and professional
• Clean and modern, not cluttered or overly decorative
⸻
Primary Colors:
• Deep Earthy Green – HEX: #1B3B2F | RGB: 27, 59, 47
• Main color for the logo text or background.
• Metallic Gold – HEX: #CFAE60 | RGB: 207, 174, 96
• Accent color for outlines, highlights, or secondary text.
⸻
Secondary / Neutral Colors:
• Charcoal Gray – HEX: #3A3A3A | RGB: 58, 58, 58
• For outlines, secondary text, and contrast.
• Warm Sand Beige – HEX: #EAE3D2 | RGB: 234, 227, 210
• For backgrounds, printed materials, or light uniforms.
• Stone Gray (Optional) – HEX: #B5B5B5 | RGB: 181, 181, 181
• Optional icon accent to depict stone or gravel.
⸻
Logo Style Requirements:
• Provide two versions:
1. Full logo – SGL Supply + tagline in clean sans-serif or slab-serif font.
2. SGL monogram – stylized letters “S”, “G”, and “L” interlocking, overlapping, or stacked, suitable for truck decals, hats, and favicon.
• The logo should be:
• Minimalist (no excessive detail)
• Bold and easily readable from a distance
• Scalable (works well small or large)
• Flat design (no heavy gradients, except subtle gold accents if needed)
• Avoid:
• Leaf or tree icons (too cliché for landscaping)
• Dump truck silhouettes (already used in Palmetto branding)
• Complex or photorealistic graphics
• Overly thin lines that won’t print well on signs or trucks
⸻
Icon Suggestions:
• Abstract polygon “gravel pile”
• Quarry block outline
• Interlocked “SGL” monogram as main icon
⸻
File Deliverables:
• Full-color logo (PNG, JPG, SVG, PDF)
• Transparent background version (PNG)
• Monogram-only version
• Black-and-white version for printing/embroidery
• Color palette file with HEX and RGB codes
• Vector format for scaling (AI or EPS)