Modern Logo for H2M.FASHION Store

I need a fresh, modern-and-sleek logo for my new bricks-and-mortar shop, H2M.FASHION. The design must read clearly on our outdoor signage while still feeling stylish enough for bags, swing tags and social media.

Key creative notes
• Style: clean, contemporary lines—think minimalist rather than ornate; no retro or playful treatments.
• Elements: please fuse the brand name “H2M.FASHION” with a fashion-related icon (for example, a subtle hanger or garment outline). I’m open to your interpretation as long as the symbol feels high-fashion, not clip-art.
• Colour: I’m leaving the palette to you; propose tones that pop on a storefront during daylight yet translate well across print and digital assets.

Deliverables
– Primary logo in vector format (AI or EPS)
– Transparent PNG and high-resolution JPEG versions
– Reversed/monochrome variant for dark backgrounds
– Simple usage sheet noting colours and fonts

Acceptance criteria
1. Legible from at least three metres when mocked up on a shopfront.
2. Maintains clarity at social-media thumbnail size.
3. Original artwork—no stock icons or fonts requiring separate licences.

Please include a brief outline of your concept process and a couple of recent samples that show you can handle modern fashion branding. I’ll provide quick feedback on initial drafts so we can refine efficiently and get the sign produced on schedule.