Modern Combination Logo Branding

My new company needs a fresh visual identity built around a modern, combination-style logo—text plus icon working seamlessly together. I already know I want a palette that plays with both warm and cool tones so the mark feels vibrant yet balanced.

Here’s how I picture the engagement unfolding:

• Primary deliverable: a versatile, vector-based logo (AI, SVG, EPS) that scales from a website favicon to large signage without loss of clarity.
• Secondary assets: lock-ups for horizontal, vertical and icon-only use, a simplified monochrome version, and export packs for print (CMYK PDF) and digital (PNG, JPEG, SVG).
• Brand guide (5–10 pages is fine) outlining exact HEX/CMYK values, recommended typefaces, safe-space rules and basic usage examples so the identity stays consistent as we grow.

Feel free to sketch concepts in any tool you prefer—Illustrator, Figma, Procreate—so long as final files are fully editable. I’m ready to move quickly, provide prompt feedback on early concepts, and wrap the entire package once we land on a direction that captures the energy of a young brand without feeling trendy for trend’s sake.