Modern Branding Design

Detailed Deliverables
01 Brand Strategy & Visual Direction —
• Brand discovery, stakeholder inputs and creative research
• Competitive review of premium real estate brands
• Luxury brand positioning and brand architecture
• Moodboard and visual inspiration territories
• Primary and secondary colour palette
• Typography selection and hierarchy system
• Brand visual language and tone of voice
• Creative direction for consistent brand communication
02 Logo Design & Identity System —
• Three unique logo concepts, up to three revision rounds
• Primary logo, secondary variation and monogram / icon mark
• Horizontal and vertical logo lockups
• Full-colour, monochrome and reverse versions
• Construction grid, clear space and minimum size guidelines
• Incorrect usage examples
• Brand guideline document covering logo, colour, type and consistency
• Print and digital-ready exports: SVG, PDF, PNG, JPG
03 Brand Mockups & Applications —
• Business cards and stationery suite
• Office signage and property / site signage
• Hoarding and outdoor branding previews
• Presentation materials and pitch templates
• Digital branding and marketing collateral previews
04 Website Branding —
• Visual redesign of the existing website to match the new identity
• Layout recommendations for key pages
• Colour, typography and image direction applied to the web system
• Web-ready logo and favicon exports
05 Social Media Revamp —
• Profile image and cover / banner design
• Social media branding system
• Twelve (12) branded post templates and six (6) story templates
• Highlight cover icons
• Brand typography and colour palette implementation
• Social media style guide for consistent future usage

Please provide samples of previous work and an estimated timeline for completion.