Minimalist Retro Ocean Apparel Logo
Budget: $30 – $250 USD
I’m refreshing the branding for my clothing line, Retro Ocean Apparel, and need a clean, minimalist logo that instantly evokes the sea without feeling busy or dated. The visual direction is simple: use a palette rooted in ocean blues and build the mark around a stylised wave. No marine creatures or nautical paraphernalia—just an elegant wave form that can scale from a chest print on a T-shirt to a tiny neck-label icon.
Please keep the lines crisp, the shapes uncomplicated, and let negative space do some of the storytelling. A subtle nod to retro surf culture is welcome, but the overall look still has to sit comfortably in a modern streetwear collection.
Acceptance & Deliverables
• Primary logo in vector format (.AI and .SVG)
• High-resolution PNGs on transparent, light, and dark backgrounds
• One-colour version for screen-printing
• Brief style guide summarising colours (hex/RGB) and recommended typeface
If you have portfolio pieces that show strong minimalist branding—especially in the fashion or outdoor space—feel free to share them so I can get a sense of your style before we begin.
Please keep the lines crisp, the shapes uncomplicated, and let negative space do some of the storytelling. A subtle nod to retro surf culture is welcome, but the overall look still has to sit comfortably in a modern streetwear collection.
Acceptance & Deliverables
• Primary logo in vector format (.AI and .SVG)
• High-resolution PNGs on transparent, light, and dark backgrounds
• One-colour version for screen-printing
• Brief style guide summarising colours (hex/RGB) and recommended typeface
If you have portfolio pieces that show strong minimalist branding—especially in the fashion or outdoor space—feel free to share them so I can get a sense of your style before we begin.
Related categories:
Graphic Design
Logo Design
Photoshop
Illustrator
Branding
Adobe Illustrator
Adobe Photoshop
Vector Design