Logo Redesign for mrSweetface Ecommerce

Job ID: 40122882

Budget: $80 – $150 CAD

Hi there, we are mrSweetface, a fun, stylish ecommerce brand creating personalised gifts for animal lovers & organic apparel. Our brand name originates from Lucky, our rescue cat, whom we call “mrSweetface.” Our original logo featured Lucky, but we changed it to a text‑only design because it didn’t feel inclusive of dog lovers. However, the current text logo doesn’t clearly communicate that we’re a pet‑centric brand. Please visit our site https://www.mrsweetface.com to see what we offer and our current logo.

We want a designer who can work with our current logo, build on what we already have, and come up with fresh ideas that tie our brand to animals in a tasteful, stylish, simple and creative way. We are also open to new concepts after reviewing our site and brand direction.

Brand Personality:
• Fun and playful
• Stylish /Quirky
• Pet‑centric but not childish or novelty (fits apparel and lifestyle products)
• Welcoming to both cat and dog lovers

Who You Are:
• Experienced logo designer with ecommerce / lifestyle / apparel brand work in your portfolio
• Able to give creative guidance and explain your concepts
• Comfortable with revisions and feedback

Deliverables Required:
• Refreshed logo (or new concept if appropriate)
• Icon‑only logo / simplified mark
• Favicon based on logo (for website tab)
• Social media logo files ready for:
 – Instagram
 – Facebook
 – TikTok
 – YouTube
• All versions in colour and black‑and‑white
• File formats in vector AND digital use:
 – Vector: AI, EPS, SVG (scalable for any size)
 – Digital: PNG (transparent), JPG — for web and social use

Budget: ~$80–$150 CAD
Timeline: Ideally < 10 days for initial concepts

How to Apply:
Please include:
Relevant portfolio examples (especially ecommerce or apparel brands)
A short summary of how you’d approach this refresh/redesign

We look forward to meeting you
Mim