Logo and Branding Design for Indian Street Food Brand
Budget: ₹1,500 – ₹12,500 INR
I’m reaching out to discuss a logo and branding design project for my upcoming premium Indian street food brand — OMG Bhel!
Creative Direction
Concept: A modern, high-end food cart brand that reimagines Indian street food with bold flavors and design. The logo should look great on food carts, packaging, and merchandise, and feel premium yet approachable.
Target Audience: Ages 20–45 — young professionals and families who love authentic Indian flavors with a modern twist.
Brand Vibe: Energetic, vibrant, and fun — but polished and sophisticated. Think street food meets modern India.
Colors: Please align with the brand color palette (warm reds, oranges, yellows, greens and black). It should feel flavorful, spicy, and inviting.
Typography: Use Indian-inspired modern fonts that reflect the brand’s roots. Later, each city’s menu may use local-style fonts, so keep the typography direction open for regional variations.
Logo Type: Primarily brand name-based, with a subtle iconic or illustrative touch (like a swirl, bowl, or spoon that hints at street food without being too literal).
Tone: Bold, friendly, memorable, and instantly recognizable.
Deliverables Required
2 initial logo concepts
Final logo design (text-based with Indian-inspired typography)
Food cart and store front-view mockup (showing logo and color palette applied)
Color palette ( warm red, orange, yellow, black)
Store branding visual (logo on cart/store signage)
Social media kit (profile image, banner, and one post template)
Source files: AI, EPS, PDF
Print-ready files: PNG, JPEG, CMYK format
Please share your portfolio or any past work in food, F&B, or lifestyle branding, along with your pricing and timeline for this scope.
Excited to see your creative direction and style!
Warm regards,
Preeti
Creative Direction
Concept: A modern, high-end food cart brand that reimagines Indian street food with bold flavors and design. The logo should look great on food carts, packaging, and merchandise, and feel premium yet approachable.
Target Audience: Ages 20–45 — young professionals and families who love authentic Indian flavors with a modern twist.
Brand Vibe: Energetic, vibrant, and fun — but polished and sophisticated. Think street food meets modern India.
Colors: Please align with the brand color palette (warm reds, oranges, yellows, greens and black). It should feel flavorful, spicy, and inviting.
Typography: Use Indian-inspired modern fonts that reflect the brand’s roots. Later, each city’s menu may use local-style fonts, so keep the typography direction open for regional variations.
Logo Type: Primarily brand name-based, with a subtle iconic or illustrative touch (like a swirl, bowl, or spoon that hints at street food without being too literal).
Tone: Bold, friendly, memorable, and instantly recognizable.
Deliverables Required
2 initial logo concepts
Final logo design (text-based with Indian-inspired typography)
Food cart and store front-view mockup (showing logo and color palette applied)
Color palette ( warm red, orange, yellow, black)
Store branding visual (logo on cart/store signage)
Social media kit (profile image, banner, and one post template)
Source files: AI, EPS, PDF
Print-ready files: PNG, JPEG, CMYK format
Please share your portfolio or any past work in food, F&B, or lifestyle branding, along with your pricing and timeline for this scope.
Excited to see your creative direction and style!
Warm regards,
Preeti