Logo & Brand Identity Designer

Job ID: 40278573

Budget: ₹600 – ₹1,500 INR

Graphics & Logo Designer (Confidential Logistics Brand)

Industry: Modern Logistics & Supply Chain
Engagement Type: Freelance / Contract-Based
Location: Remote

About the Company (Confidential)

We are building a next-generation logistics and supply chain brand focused on speed, precision, operational discipline, and scalable delivery infrastructure.

The company is currently in its strategic brand-building phase and seeking to establish a powerful visual identity that reflects authority, reliability, movement, and modern technological strength.

Brand name and detailed operational information will be disclosed to shortlisted candidates under NDA.

Position Overview

We are seeking a highly strategic and creative Graphics & Logo Designer to conceptualize and execute a premium brand identity system.

This is not a basic logo assignment. We require a designer who understands brand psychology, typography structuring, visual dominance, and corporate positioning within a competitive logistics ecosystem.

The final identity must communicate:

Speed

Precision

Reliability

Operational strength

Modern infrastructure

Scalability

Key Responsibilities

Develop a strong, scalable, and distinctive logo identity

Engineer bold, authoritative typography (custom manipulation preferred)

Create primary, secondary, icon-only, monochrome, and responsive versions

Define a strategic brand color system aligned with logistics and technology positioning

Develop a complete brand guideline document including:

Logo usage rules

Clear space & scaling system

Color codes (HEX, CMYK, RGB, Pantone)

Typography hierarchy

Design corporate stationery (business card, letterhead, email signature)

Develop digital branding templates for social media

Ensure adaptability across fleet branding, packaging, website, and mobile app

Required Skills

Proven expertise in brand identity & logo systems

Advanced typography knowledge

Strong command of:

Adobe Illustrator

Adobe Photoshop

Figma (preferred)

Understanding of minimal yet dominant brand aesthetics

Ability to design clean, corporate, globally scalable identities

Preferred Experience

Prior work with logistics, tech, SaaS, or infrastructure brands

Experience building full visual identity systems

Ability to present and defend design rationale strategically

Deliverables

Final Logo Package (All required formats)

Brand Guidelines PDF

Stationery Design Kit

Social Media Branding Templates

Organized Source Files

Engagement Model

Project-Based / Milestone-Based

Potential for long-term brand collaboration

NDA mandatory before brand disclosure

Ideal Candidate Profile

We are looking for a designer who does not “decorate” — but builds visual authority.

If you understand how to translate movement, operational discipline, and next-generation logistics into a powerful brand system, we invite you to apply.