Logo & Brand Identity Design

I need a fresh logo and a complete visual identity that feels simple, memorable, bold, and instantly recognizable. The goal is crystal-clear: establish a strong brand identity from day one.

Here is what I’m after:

• A primary logo (plus any practical alternates) that works in colour and in one-colour applications.
• A concise brand guide covering the exact orange and grey palette, typography suggestions, spacing rules, and usage do’s & don’ts.
• Supporting assets such as favicon, social-media avatars, and high-resolution files for print and web.

I’m drawn to minimal, modern marks—nothing ornate or vintage—so please lean toward clean geometry and confident shapes that pop at a glance. If you typically sketch first, I’d love to see rough concepts before we polish the final artwork.

Deliver files in vector (AI/SVG), layered PSD (if used), and ready-to-deploy PNG/JPG exports. Let me know your estimated timeline, revision approach, and any information you need up front to kick things off.