Home Care Branding & Lead Generation
Budget: $750 – $1,500 USD
I’m ready to refresh my home-care agency’s public face and turn that visibility directly into new client inquiries. The scope spans both branding foundations and the first wave of performance-driven marketing.
Branding
• Design a memorable, reassuring logo that works across digital and print.
• Package full brand guidelines (colors, typography, voice) so my team can stay consistent.
• Create a clean, print-ready business card layout for staff and referral partners.
Marketing to drive leads
• Plan and build an email-marketing funnel (welcome sequence + two nurture templates) in a platform such as Mailchimp or Klaviyo.
• Conduct an SEO audit on our existing WordPress site, implement on-page fixes, and deliver a short content roadmap targeting families seeking in-home care.
• Design a tri-fold or bi-fold pamphlet we can hand to doctors’ offices and community centers; press-ready files are essential.
Success looks like: brand assets we can roll out immediately, email analytics set up in Google Analytics/GA4, core pages ranking higher for local care keywords, and marketing materials that feel consistent from inbox to waiting room.
Please share a concise timeline, portfolio pieces that match healthcare or service sectors, and any questions that help you quote accurately.
Branding
• Design a memorable, reassuring logo that works across digital and print.
• Package full brand guidelines (colors, typography, voice) so my team can stay consistent.
• Create a clean, print-ready business card layout for staff and referral partners.
Marketing to drive leads
• Plan and build an email-marketing funnel (welcome sequence + two nurture templates) in a platform such as Mailchimp or Klaviyo.
• Conduct an SEO audit on our existing WordPress site, implement on-page fixes, and deliver a short content roadmap targeting families seeking in-home care.
• Design a tri-fold or bi-fold pamphlet we can hand to doctors’ offices and community centers; press-ready files are essential.
Success looks like: brand assets we can roll out immediately, email analytics set up in Google Analytics/GA4, core pages ranking higher for local care keywords, and marketing materials that feel consistent from inbox to waiting room.
Please share a concise timeline, portfolio pieces that match healthcare or service sectors, and any questions that help you quote accurately.