Gravi Visual Identity

I’m launching a new brand called Gravi and want its look and feel to land perfectly from day one. Because the venture is still taking shape, I’m open to your creative direction and insight on which assets will add the most value—whether that’s a striking logo, a cohesive colour system, typography choices, or even basic web and app mock-ups that show the style in context.

Here’s what I can provide: the brand name, our core concept, reference brands I admire, and prompt feedback at every stage. What I need from you is concept exploration, iterative refinement, and a polished set of files I can use across print and digital channels.

For a clear finish line, I’m looking for:
• A mood board that captures the proposed visual direction
• Three initial logo concepts with one brought to final polish
• Vector and high-resolution raster exports, plus favicon or app-icon variants
• A concise brand-guideline PDF covering colours, fonts, and usage rules
• (Optional) A single-page web or mobile screen mock-up applying the identity

Please share portfolio examples of previous identity work, outline how many revision rounds you include, and give me an estimated timeline. If you have questions or see a smarter approach, let’s discuss—it’s important we craft a visual identity that makes Gravi instantly recognisable and ready for growth.