Grab A Van Logo Design

I’m launching a van-rental brand called “Grab A Van” and need a logo that people instantly link to us the moment they see it. The picture in my head is a playful, cartoon-style hand grabbing a van just as it’s speeding away. It must stay very simple so we can scale it from a website favicon to a full van wrap or a business card without losing clarity.

Speed is the main feeling I want to communicate, yet the colour palette still has to suggest reliability and overall professionalism. I’m open to your advice on whether a classic, modern or minimalist cartoon approach will best achieve that balance.

What I need from you:
• A small set of first-round concepts that explore different cartoon treatments and colour directions.
• Iterative refinement based on feedback until we lock the final artwork.
• Delivery of the finished logo in vector (AI, EPS, SVG) and high-resolution PNG/JPG formats, in full colour and single-colour versions, ready for print and digital use.

The winning design will be iconic enough that, wherever it appears, people immediately think “Grab A Van.” I’m ready to start as soon as you are.