Elegant Tech Brand Identity

I’m building a new tech startup and need a cohesive brand identity that feels unmistakably elegant and classic while still popping with bold colours. The core of the project is a symbol- or icon-driven logo that can scale from an app favicon to a conference banner without losing its presence.

Here’s what I expect to receive:

• Logo suite – primary and secondary lock-ups, monochrome versions, and favicon, supplied as editable vector (AI/SVG) plus PNG.
• Mini brand guide – exact colour values, recommended type pairings, and basic usage rules so my team can stay on brand.
• PowerPoint/Canva master – cover, title-content, section break, and closing slides, all styled with the new palette and typography.
• Word/Google Doc template – cover page, header styles, and footer that echo the slide deck.
• Simple 3-page landing site – desktop and mobile layouts translated into either Webflow or clean HTML/CSS/JS, ready to publish.

The visual language must carry the same refined lines and bold hues across every touchpoint. If you typically work in Figma, Adobe XD, or Illustrator, please keep your files organised and layer-named; I’ll need the sources at handover for future edits.

I’m happy to answer questions quickly so you can iterate. First concepts for the logo are expected within a week, with the entire system following once we finalize the direction. Looking forward to seeing how you blend classic sophistication with standout colour.