Eco-Friendly Indian Snack Branding
Budget: ₹600 – ₹1,500 INR
Nutinos is a premium Indian snack line made with 100 % natural ingredients—no preservatives, artificial colours, or chemicals. The brand promise is clean, honest, modern Indian FMCG, and the visual identity now needs to live up to that claim.
What I need
I’m commissioning a full branding and logo design package that instantly communicates “natural” and “trustworthy” while feeling contemporary rather than traditional. The work will flow directly into our eco-friendly packaging, which will be printed on biodegradable plastic pouches, so every design decision must translate smoothly to that material.
Creative direction
• A fresh, minimal aesthetic that still nods to Indian roots through colour or subtle graphic cues.
• A palette and typography system that stand out on crowded retail shelves yet remain aligned with a clean-label promise.
• Visual harmony with an “eco-friendly and natural” feel—think textures, muted earth tones, or botanical accents used sparingly.
Deliverables
1. Primary logo and any secondary lock-ups or icons.
2. Colour palette (CMYK, RGB, Hex) and font recommendations with licensing details.
3. Brand guideline PDF covering safe-zone rules, usage examples, tone of voice notes, and social media application mock-ups.
4. Flat packaging artwork (front, back, sides) sized for our standard biodegradable stand-up pouch, ready for print.
Acceptance criteria
• All artwork supplied in editable vector (AI, EPS) plus high-resolution PNG/PDF.
• Colours remain consistent when printed on matte biodegradable film.
• Typeface choices are commercially licensable without ongoing royalties.
If you have prior experience designing for natural food brands—or have mastered colour control on non-standard substrates—your insight will be invaluable. I’m happy to provide the dieline, nutritional panel, and mandatory FSSAI copy once we kick off. Let’s build a brand that looks as pure as the snacks themselves.
What I need
I’m commissioning a full branding and logo design package that instantly communicates “natural” and “trustworthy” while feeling contemporary rather than traditional. The work will flow directly into our eco-friendly packaging, which will be printed on biodegradable plastic pouches, so every design decision must translate smoothly to that material.
Creative direction
• A fresh, minimal aesthetic that still nods to Indian roots through colour or subtle graphic cues.
• A palette and typography system that stand out on crowded retail shelves yet remain aligned with a clean-label promise.
• Visual harmony with an “eco-friendly and natural” feel—think textures, muted earth tones, or botanical accents used sparingly.
Deliverables
1. Primary logo and any secondary lock-ups or icons.
2. Colour palette (CMYK, RGB, Hex) and font recommendations with licensing details.
3. Brand guideline PDF covering safe-zone rules, usage examples, tone of voice notes, and social media application mock-ups.
4. Flat packaging artwork (front, back, sides) sized for our standard biodegradable stand-up pouch, ready for print.
Acceptance criteria
• All artwork supplied in editable vector (AI, EPS) plus high-resolution PNG/PDF.
• Colours remain consistent when printed on matte biodegradable film.
• Typeface choices are commercially licensable without ongoing royalties.
If you have prior experience designing for natural food brands—or have mastered colour control on non-standard substrates—your insight will be invaluable. I’m happy to provide the dieline, nutritional panel, and mandatory FSSAI copy once we kick off. Let’s build a brand that looks as pure as the snacks themselves.