Complete Cafe Branding Design Package

Job ID: 40529827

Budget: ₹12,500 – ₹37,500 INR

We are looking for a freelance designer to develop a complete brand identity and visual system for a new modern café. The project involves creating a cohesive and premium brand experience that can be applied across all customer touchpoints, both physical and digital. This includes developing the core brand identity such as logo design (primary, secondary, and icon versions), color palette, typography system, and an overall visual direction that reflects a minimalist, contemporary café aesthetic inspired by global specialty coffee culture.

Beyond the core identity, the scope extends to designing all customer-facing applications of the brand. This includes packaging design for hot and cold coffee cups, cup sleeves, takeaway containers, stickers, and any additional packaging elements used in-store. The designer will also be responsible for menu design in both print and digital formats, ensuring clear hierarchy, readability, and strong visual appeal aligned with the brand style. Additionally, store branding and signage design will be required, including storefront signage, menu boards, counter branding, wall graphics that enhance the customer experience.

The final deliverables must include print-ready files, editable source files, and a basic brand guideline document outlining usage rules for consistency. The ideal designer should have experience in F&B or retail branding and be able to translate a brand concept into a complete real-world visual identity system that works across packaging, interiors, and digital platforms.