Coffee Bar Branding: Vintage yet Modern

Job ID: 39855240

Budget: $30 – $250 USD

Vintage-Inspired Branding for Coffee Bar

We are seeking a professional graphic designer to create a cohesive and visually striking branding and marketing package for :
THE ORIGINAL CAFE AND COFFEE BAR
Location: 1600 20th St, Denver, CO 80202
Website: www.theogdenver.com (visit the site to get familiar to its vibes)

We are a vintage-inspired restaurant and coffee destination located in the heart of Denver. We specialize in high-quality food, coffee, and beverages — no alcohol — and aim to create a warm, authentic environment that feels both nostalgic and modern.

Project Objective
To develop a comprehensive visual identity and marketing package that communicates our brand’s character, values, and customer experience.
The final designs should feel vintage, welcoming, and memorable, appealing to both locals and visitors who appreciate great taste and craftsmanship.

Scope of Work / Deliverables
The designer will create a consistent, high-quality brand system that includes:

Logo Design
Vintage-inspired and adaptable across formats (digital, print, signage).

Banner / Flyer Design
For local marketing campaigns, featuring key offers and events.

Poster Branding
Eye-catching visuals suitable for in-store display and outdoor use.

Meal Menu Card
Stylish, legible menu design aligned with brand identity.

Mockup Templates
Realistic visual applications (social media, outdoor advertising, signage, etc.).

All materials should be delivered in print-ready (analog) and digital versions.

Logo & Full Brand Identity Kit
Style: Vintage, with a clean and modern touch.
Tone: Friendly, classic, and trustworthy — evokes comfort and authenticity.
Tagline Options:
“Sippin’ a Nice Little Coffee”
“You Can Have a Drink with THE ORIGINAL COFFEE”
(Open to additional creative suggestions)
Color Palette: Open to exploration, but leaning toward earthy, natural tones (black, white, brown, dark orange).
Typography: Legible, characterful, and timeless.
Mood: Nostalgic yet bold — designs should feel crafted, not generic.

Usage & Applications
The branding should adapt seamlessly to:
Social media and digital advertising
Outdoor posters and banners
Restaurant signage and uniforms
Menu cards, flyers, and print collateral
Please include mockups that show real-world placement examples.

Technical Specifications
File Formats: AI, EPS, SVG (vector) + high-resolution PNG and PDF
Resolution: 300 DPI for print; optimized for digital and outdoor formats
Orientation: Portrait or landscape depending on design context

Timeline & Budget
Timeline: 5–8 days (but I'll close contest as soon as I feel a design is the right one!)
Budget: $250 USD
Deliverables: Final brand assets and mockups in all required formats

Creative Expectation
We are seeking bold, well-crafted, and visually engaging designs that represent the spirit of Denver and the heart of a true neighborhood café. The final branding should:
Evoke trust, comfort, and authenticity
Stand out across physical and digital spaces
Create a lasting emotional connection with guests
We believe your creativity will bring our vision to life and establish THE ORIGINAL CAFE AND COFFEE BAR as an iconic brand in Denver’s food and coffee scene.