Branding & Visual Designer for Dating App (Arab Israeli Market)

I’m creating a dating app targeted at Arab Israelis who are looking for serious relationships and marriage, not casual dating. The tone and design should reflect trust, cultural respect, and modern simplicity.

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Branding Deliverables Needed:
1. Logo Design
• Unique and modern logo (symbol + wordmark if possible)
• App icon (for iOS and Android)
• Logo variations (light/dark, horizontal/stacked)
2. Color Palette
• Main brand colors
• Accent colors
• Background/neutral tones
• Emotionally suitable for a serious, respectful app (warm, calm, trustworthy)
3. Typography
• Font selection for app, website, and marketing materials
• Arabic + Latin font pairings if possible
4. Visual Style / Art Direction
• Examples or moodboard of visual tone
• Icon or illustration style if applicable
• Patterns or textures (optional)
5. Brand Voice & Messaging (Optional but Preferred)
• Brand tone guidelines (e.g., respectful, inclusive, warm)
• Key phrases or slogans for marketing
• Voice guide for future writers/designers
6. Brand Guidelines / Style Guide Document
• PDF or Figma file that includes all above elements
• Clear usage rules for logo, color, typography, etc.
7. Social Media Assets (Optional)
• Profile and banner templates for Instagram / Facebook
• Post templates for launch and promo (optional)

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My Preferences:
• Open to your creative suggestions
• Needs to work well in both Arabic and English
• Design should appeal to young adults and professionals (ages 24–40)
• Clean and trustworthy — not too flashy or casua