Brand Playbook From Existing Logo
Budget: ₹600 – ₹1,500 INR
I already have a finished logo, and now I need a concise brand playbook built around it. The playbook must cover three very specific areas:
• Color palette – please extract the exact hues already in use across our website and companion mobile app, document their HEX/RGB values, assign names, and propose any necessary supporting tints or neutrals that keep everything consistent.
• Typography guidelines – define primary and secondary fonts, weights, line-height recommendations, and usage examples that mirror what you see in the product screens.
• Logo usage – spell out clear do’s and don’ts, minimum sizes, safe-zone rules, and approved lock-ups on light, dark, and photographic backgrounds.
I will provide high-resolution logo artwork plus links to both the live site and the current app build so you can sample colors directly. The end deliverable should be a neatly formatted PDF (or Figma file if you prefer) that our internal team can hand to designers, developers, and marketing partners without further explanation.
• Color palette – please extract the exact hues already in use across our website and companion mobile app, document their HEX/RGB values, assign names, and propose any necessary supporting tints or neutrals that keep everything consistent.
• Typography guidelines – define primary and secondary fonts, weights, line-height recommendations, and usage examples that mirror what you see in the product screens.
• Logo usage – spell out clear do’s and don’ts, minimum sizes, safe-zone rules, and approved lock-ups on light, dark, and photographic backgrounds.
I will provide high-resolution logo artwork plus links to both the live site and the current app build so you can sample colors directly. The end deliverable should be a neatly formatted PDF (or Figma file if you prefer) that our internal team can hand to designers, developers, and marketing partners without further explanation.
Related categories:
Graphic Design
Logo Design
Photoshop
Illustrator
Branding
Jobs for Anyone
PDF
Figma