Social Media Agency

Social Media Agency
(Padel Club | Physiotherapy | Private Gym)

About Us
Kami mengelola tiga unit bisnis dalam ekosistem sport, recovery, dan performance lifestyle.
Brand kami berfokus pada:
* Community-driven environment
* Elevated experience
* Premium yet approachable positioning
Our Instagram accounts:
* @kocipadelhouse
* @motionplus.physiotherapy
* @motionplus.private gum
Agency diharapkan meninjau akun existing sebelum mengirimkan proposal.

Objective
Kami mencari agency sebagai long-term creative & performance partner untuk:
* Instagram Management (Organic)
* Meta Ads Management
Strategi tetap diarahkan oleh Marketing & Activation Manager internal.
Agency berperan sebagai eksekutor kreatif dan performance driver.

Scope of Work
1. Social Media (Organic)
* Monthly content plan (format tabel)
* Clear content pillars per unit
* Feed production (post, carousel, reels)
* Copywriting sesuai tone brand
* Active Instagram Stories (daily presence)
* Community management
* Monthly performance recap
Fokus: brand identity yang kuat, visual refined, dan tone yang konsisten.

2. Meta Ads (Ringkas)
* Funnel structure (awareness to conversion)
* Campaign setup & optimization
* Audience targeting & retargeting
* Creative testing
* CPL monitoring & monthly reporting
Fokus: measurable leads and scalable growth.

Selection Process

Stage 1 – Screening
Agency diminta mengirimkan:
* Company profile & team structure
* Relevant portfolio
* Case studies
* Workflow & communication system
* Proposed scope & budget breakdown
(pisahkan organic fee, ads fee, dan biaya tambahan jika ada)
Shortlisted agencies akan lanjut ke tahap berikutnya.

Stage 2 – Beauty Contest (By Invitation Only)
Agency terpilih akan diminta mengirimkan:
Organic
* 1-week content plan (1 unit bisnis)
* 3 feed mockups
* 5 Instagram Story ideas
* Tone explanation
Meta Ads
* Sample funnel structure
* Campaign breakdown
* Sample reporting format
Beauty contest hanya dilakukan setelah shortlist final dipilih.