Restaurant Branding & Social Growth
Budget: $5,000 – $10,000 USD
My 12-year-old restaurant has a loyal local following, but its social media presence hasn’t kept pace with the quality of our food and service. I want to turn that around and make Instagram, Facebook, TikTok and YouTube genuine growth engines for the brand.
Here’s what I need: a personal-branding specialist who can audit what already exists, define a cohesive voice that reflects our story, and then roll out a content plan that consistently engages new and returning guests. Some profiles are live, others still need to be created, so part of the job is optimising the current pages while launching the missing ones under the same visual and tonal umbrella.
Key deliverables
• Brand audit & positioning summary
• Optimised/created profiles on all four platforms, complete with bios, imagery and highlight covers
• 30-day content calendar (reels, posts, stories, shorts) with captions and hashtag research
• Creative templates we can reuse in Canva or Adobe Express
• Simple reporting framework so I can track growth, reach and engagement
Acceptance criteria
– Profiles are consistent in voice, imagery and naming conventions
– At least five scheduled posts per week prepared for each platform in the first month
– Metrics dashboard delivered in Google Sheets or similar, ready to populate with live data
If you’re experienced in restaurant branding and know how to leverage short-form video, influencer collaborations and paid boosts without losing authenticity, let’s talk about pushing this brand forward. This project will roll for 12 months with quarterly payment release.
you can check my existing instagram @cabeijo.id
Here’s what I need: a personal-branding specialist who can audit what already exists, define a cohesive voice that reflects our story, and then roll out a content plan that consistently engages new and returning guests. Some profiles are live, others still need to be created, so part of the job is optimising the current pages while launching the missing ones under the same visual and tonal umbrella.
Key deliverables
• Brand audit & positioning summary
• Optimised/created profiles on all four platforms, complete with bios, imagery and highlight covers
• 30-day content calendar (reels, posts, stories, shorts) with captions and hashtag research
• Creative templates we can reuse in Canva or Adobe Express
• Simple reporting framework so I can track growth, reach and engagement
Acceptance criteria
– Profiles are consistent in voice, imagery and naming conventions
– At least five scheduled posts per week prepared for each platform in the first month
– Metrics dashboard delivered in Google Sheets or similar, ready to populate with live data
If you’re experienced in restaurant branding and know how to leverage short-form video, influencer collaborations and paid boosts without losing authenticity, let’s talk about pushing this brand forward. This project will roll for 12 months with quarterly payment release.
you can check my existing instagram @cabeijo.id