Brand Awareness Campaign Execution
Budget: ₹1,500 – ₹12,500 INR
I have just finished shaping a new brand and now need help turning it into something everyday consumers will immediately recognise and remember. My priority is clear: increase brand awareness. I want to see our name, message, and visual identity consistently reaching the right people—on-screen, in-hand, and in-store—so they begin associating us with the value we deliver.
The work will involve translating our existing positioning into customer-facing touchpoints. That means refining the style guide, producing eye-catching creative, and deploying a multi-channel rollout that speaks directly to a broad consumer audience. Social media, lightweight video content, point-of-sale assets, and clever offline activations are all on the table; I’m open to fresh ideas as long as they keep the focus on widespread visibility.
Deliverables I need to sign off on:
• A concise rollout plan detailing channels, timelines, and KPIs for awareness growth.
• A polished style guide (logo usage, colour palette, typography) ready for partners and printers.
• Template sets for social posts, short videos, and print hand-outs, built in Adobe Creative Suite or Canva for easy reuse.
• A launch calendar that maps creative to key consumer moments in the first 90 days.
I’ll provide our current brand assets and positioning statement the moment we kick off. Let me know how you would adapt them, what metrics you would track (think reach, impressions, share of voice), and which tools—Hootsuite, Meta Business Suite, Google Analytics, or others—you prefer for reporting.
I’m eager to move quickly, approve a clear plan, and start seeing our brand in the wild. Outline your approach, timeframe, and any relevant examples, and let’s make this brand impossible to miss.
The work will involve translating our existing positioning into customer-facing touchpoints. That means refining the style guide, producing eye-catching creative, and deploying a multi-channel rollout that speaks directly to a broad consumer audience. Social media, lightweight video content, point-of-sale assets, and clever offline activations are all on the table; I’m open to fresh ideas as long as they keep the focus on widespread visibility.
Deliverables I need to sign off on:
• A concise rollout plan detailing channels, timelines, and KPIs for awareness growth.
• A polished style guide (logo usage, colour palette, typography) ready for partners and printers.
• Template sets for social posts, short videos, and print hand-outs, built in Adobe Creative Suite or Canva for easy reuse.
• A launch calendar that maps creative to key consumer moments in the first 90 days.
I’ll provide our current brand assets and positioning statement the moment we kick off. Let me know how you would adapt them, what metrics you would track (think reach, impressions, share of voice), and which tools—Hootsuite, Meta Business Suite, Google Analytics, or others—you prefer for reporting.
I’m eager to move quickly, approve a clear plan, and start seeing our brand in the wild. Outline your approach, timeframe, and any relevant examples, and let’s make this brand impossible to miss.