Conversational Multi-Channel Copywriting Support
Budget: €30 – €250 EUR
I’m looking for a skilled copywriter who can craft engaging, conversational content across three key channels—our email newsletter, the company blog, and LinkedIn.
Scope
• Plan and write short and long-form pieces that feel like a friendly conversation, not a press release.
• Focus every article or post on sparking engagement rather than hard selling.
• Rotate through the following topic pillars so our audience never gets bored:
– Industry trends we should all be watching
– Behind-the-scenes company updates that humanize our brand
– Real customer stories that showcase outcomes and lessons learned
What I’ll provide
• A rough content calendar with due dates and high-level talking points.
• Access to subject-matter experts for quick interviews or quotes.
• Brand voice guidelines so your tone stays consistent across channels.
What I need from you
• Headlines, teasers, and full copy for each channel, optimized to each platform’s nuances (e.g., newsletter previews vs. LinkedIn snippet length).
• A clear call-to-conversation in every piece to drive likes, shares, and comments.
• Light formatting suggestions—sub-headings, bullet lists, or pull quotes—so design hand-off goes smoothly.
Success looks like content that earns above-average open rates in email, healthy time-on-page for blog posts, and lively comment threads on LinkedIn. If you enjoy turning company insights into stories people actually want to read, let’s talk.
Scope
• Plan and write short and long-form pieces that feel like a friendly conversation, not a press release.
• Focus every article or post on sparking engagement rather than hard selling.
• Rotate through the following topic pillars so our audience never gets bored:
– Industry trends we should all be watching
– Behind-the-scenes company updates that humanize our brand
– Real customer stories that showcase outcomes and lessons learned
What I’ll provide
• A rough content calendar with due dates and high-level talking points.
• Access to subject-matter experts for quick interviews or quotes.
• Brand voice guidelines so your tone stays consistent across channels.
What I need from you
• Headlines, teasers, and full copy for each channel, optimized to each platform’s nuances (e.g., newsletter previews vs. LinkedIn snippet length).
• A clear call-to-conversation in every piece to drive likes, shares, and comments.
• Light formatting suggestions—sub-headings, bullet lists, or pull quotes—so design hand-off goes smoothly.
Success looks like content that earns above-average open rates in email, healthy time-on-page for blog posts, and lively comment threads on LinkedIn. If you enjoy turning company insights into stories people actually want to read, let’s talk.