3D Product Showcase Animation -- 2
Budget: ₹600 – ₹1,500 INR
Tenderly Yours – Instagram Reel Animation Requirement Document
1. Objective
Create a premium Instagram Reel animation showcasing the Tenderly Yours product box using the available box artwork.
The reel should communicate:
Premium high-protein positioning
Precision cooking process
Clean ingredient positioning
Convenience for fitness enthusiasts
The animation should look minimal, modern, and premium.
2. Available Assets
The following assets will be provided:
Box artwork panels
Front panel
Back panel
Side panels
Brand logo
Product name
Optional tagline
Since there is no physical product photography, the animation must be created by building a 3D box using the artwork panels.
3. Tools & Software to be Used
The designer may use the following tools for production.
3D Modeling & Rendering
Blender
Cinema 4D
Purpose:
Create a 3D box model
Apply artwork textures
Render realistic lighting and reflections
Motion Graphics & Animation
Adobe After Effects
Purpose:
Box reveal animation
Text animation
Light sweep effects
Particle effects
Graphic Preparation
Adobe Photoshop
Adobe Illustrator
Purpose:
Prepare artwork textures
Export panels correctly for 3D mapping
Video Editing
Adobe Premiere Pro
Purpose:
Final reel assembly
Music synchronization
Export for Instagram
4. Reel Specifications
Platform: Instagram Reel
Aspect Ratio: 9:16
Resolution: 1080 × 1920
Duration: 10–15 seconds
Format: MP4 (H.264)
Frame Rate: 30 fps
5. Animation Concept
Scene 1 – Brand Intro (0–2 sec)
Dark background.
Text fades in:
“Clean Protein.”
Subtle glow effect.
Scene 2 – Box Reveal (2–5 sec)
Artwork panels slide together to form the 3D box.
Camera slowly zooms toward the box.
Scene 3 – Box Rotation (5–8 sec)
The Tenderly Yours box rotates slowly.
A soft light sweep passes over the packaging.
Text overlay:
“Precision Cooked Chicken Breast”
Scene 4 – Product Highlights (8–11 sec)
Floating text elements appear:
High Protein
No Preservatives
Ready to Eat
Subtle particle animation.
Scene 5 – Final Brand Frame (11–14 sec)
Box stops rotating.
Camera zooms slightly.
Final text:
Tenderly Yours
Optional tagline:
Pure Protein. Perfectly Cooked.
6. Visual Style
Preferred style:
Premium aesthetic
Dark or neutral background
Soft cinematic lighting
Minimal animation
Avoid:
Cartoon-style graphics
Bright flashy colors
Overloaded effects
7. Background Music
Music style:
Premium
Gym-style motivational beat
Cinematic electronic sound
Music must remain subtle and clean.
8. Deliverables
The designer must provide:
Final Instagram Reel (MP4)
Editable project files
Optional alternate version
9. Timeline
Delivery required within 3 days after artwork submission.
My budget for the same is 500 INR only
1. Objective
Create a premium Instagram Reel animation showcasing the Tenderly Yours product box using the available box artwork.
The reel should communicate:
Premium high-protein positioning
Precision cooking process
Clean ingredient positioning
Convenience for fitness enthusiasts
The animation should look minimal, modern, and premium.
2. Available Assets
The following assets will be provided:
Box artwork panels
Front panel
Back panel
Side panels
Brand logo
Product name
Optional tagline
Since there is no physical product photography, the animation must be created by building a 3D box using the artwork panels.
3. Tools & Software to be Used
The designer may use the following tools for production.
3D Modeling & Rendering
Blender
Cinema 4D
Purpose:
Create a 3D box model
Apply artwork textures
Render realistic lighting and reflections
Motion Graphics & Animation
Adobe After Effects
Purpose:
Box reveal animation
Text animation
Light sweep effects
Particle effects
Graphic Preparation
Adobe Photoshop
Adobe Illustrator
Purpose:
Prepare artwork textures
Export panels correctly for 3D mapping
Video Editing
Adobe Premiere Pro
Purpose:
Final reel assembly
Music synchronization
Export for Instagram
4. Reel Specifications
Platform: Instagram Reel
Aspect Ratio: 9:16
Resolution: 1080 × 1920
Duration: 10–15 seconds
Format: MP4 (H.264)
Frame Rate: 30 fps
5. Animation Concept
Scene 1 – Brand Intro (0–2 sec)
Dark background.
Text fades in:
“Clean Protein.”
Subtle glow effect.
Scene 2 – Box Reveal (2–5 sec)
Artwork panels slide together to form the 3D box.
Camera slowly zooms toward the box.
Scene 3 – Box Rotation (5–8 sec)
The Tenderly Yours box rotates slowly.
A soft light sweep passes over the packaging.
Text overlay:
“Precision Cooked Chicken Breast”
Scene 4 – Product Highlights (8–11 sec)
Floating text elements appear:
High Protein
No Preservatives
Ready to Eat
Subtle particle animation.
Scene 5 – Final Brand Frame (11–14 sec)
Box stops rotating.
Camera zooms slightly.
Final text:
Tenderly Yours
Optional tagline:
Pure Protein. Perfectly Cooked.
6. Visual Style
Preferred style:
Premium aesthetic
Dark or neutral background
Soft cinematic lighting
Minimal animation
Avoid:
Cartoon-style graphics
Bright flashy colors
Overloaded effects
7. Background Music
Music style:
Premium
Gym-style motivational beat
Cinematic electronic sound
Music must remain subtle and clean.
8. Deliverables
The designer must provide:
Final Instagram Reel (MP4)
Editable project files
Optional alternate version
9. Timeline
Delivery required within 3 days after artwork submission.
My budget for the same is 500 INR only
Related categories:
3D Rendering
Animation
After Effects
3D Modelling
3D Animation
Motion Graphics
Cinema 4D
Blender