Small-Business Client Acquisition Campaign
Budget: £2 – £5 GBP
I need a results-oriented campaign that consistently brings in new small-business clients within the B2B space. The focus is on two proven channels—targeted cold calling and strategic social-media outreach—so experience dialing into decision makers and sparking interest on platforms such as LinkedIn, Facebook, or Twitter will be crucial.
You will be working with my existing value proposition and ICP notes, refining them into persuasive call scripts and concise social messaging, then executing and iterating quickly based on response rates.
Deliverables (weekly):
• Updated prospect list with contact details and segmentation
• Call and message scripts with A/B variations
• Log of calls made, social touches, and outcomes
• Appointments or qualified leads booked, with brief notes
The campaign is considered successful when we see a steady flow of qualified discovery calls that can convert into paying clients. Clear, data-driven reporting and transparent communication are essential throughout the engagement so we can double down on what works and adjust fast when something doesn’t.
You will be working with my existing value proposition and ICP notes, refining them into persuasive call scripts and concise social messaging, then executing and iterating quickly based on response rates.
Deliverables (weekly):
• Updated prospect list with contact details and segmentation
• Call and message scripts with A/B variations
• Log of calls made, social touches, and outcomes
• Appointments or qualified leads booked, with brief notes
The campaign is considered successful when we see a steady flow of qualified discovery calls that can convert into paying clients. Clear, data-driven reporting and transparent communication are essential throughout the engagement so we can double down on what works and adjust fast when something doesn’t.