IT Services Lead Strategy
Budget: $250 – $750 USD
I need a clear, actionable plan that will bring in both B2B and B2C leads for my IT services company using social media—specifically LinkedIn. I already know the audience is active there; what I’m missing is a step-by-step strategy that tells me exactly what to publish, how often, and which outreach tactics will convert new contacts into qualified sales conversations.
Here’s what I expect to walk away with:
• An audit of our existing LinkedIn presence highlighting quick wins and longer-term improvements.
• A detailed content and outreach calendar for the next 90 days (post ideas, message templates, and cadence).
• Clear criteria for identifying, segmenting, and scoring LinkedIn prospects so we can prioritise follow-up.
• Recommended KPIs and a simple dashboard layout so my in-house team can track performance without extra tools.
Please ground your recommendations in proven LinkedIn practices for IT services, cite any tools or automation you suggest, and keep everything practical enough for a small sales team to execute. If you’ve run similar campaigns, share one concise example so I can see the approach in action.
Here’s what I expect to walk away with:
• An audit of our existing LinkedIn presence highlighting quick wins and longer-term improvements.
• A detailed content and outreach calendar for the next 90 days (post ideas, message templates, and cadence).
• Clear criteria for identifying, segmenting, and scoring LinkedIn prospects so we can prioritise follow-up.
• Recommended KPIs and a simple dashboard layout so my in-house team can track performance without extra tools.
Please ground your recommendations in proven LinkedIn practices for IT services, cite any tools or automation you suggest, and keep everything practical enough for a small sales team to execute. If you’ve run similar campaigns, share one concise example so I can see the approach in action.