LinkedIn SDR & Personal Brand Specialist for B2B SaaS (Strategy, Ghostwriting, Visuals, Engagement)

Job ID: 40492107

Budget: $30 – $250 USD

I’m looking for an experienced LinkedIn specialist to act as an SDR and personal brand builder for my B2B SaaS founder. You’ll own the full LinkedIn strategy: positioning, ghostwriting posts, creating visuals, and running engagement routines so every post has a clear purpose and measurable results.

What You’ll Do:

Strategy & Positioning

Define my LinkedIn positioning and content pillars for B2B SaaS

Build a content calendar aligned with my ICP and sales goals

Map content to funnel stages: awareness, interest, trust, conversion

Ghostwriting & Content

Write high-quality, authentic LinkedIn posts in my voice

Create a mix of: thought leadership, personal stories, case studies, how-to’s, and sales-oriented posts

Ensure posts are optimized for engagement (hooks, formatting, CTA)

Visuals & Design

Design simple, professional visuals for posts (carousels, charts, screenshots, quote graphics)

Use tools like Canva, Figma, or similar to create on-brand visuals

Maintain a consistent visual style

Engagement & SDR Work

Run daily engagement routines (commenting on ICP posts, engaging with prospects)

Send personalized connection requests and follow-ups

Start conversations and book meetings/demos

Track outreach and engagement in a simple CRM or spreadsheet

Reporting

Provide weekly reports on:

Post performance (views, likes, comments, profile views)

Engagement activity (comments, connection requests, messages)

Leads and meetings booked

About My Company:
goodbinder.com is a data, workflow, and productivity platform that helps companies capture intake data across approvals, support, contracts, and payments, whether remotely or embedded. We serve small and mid-sized businesses focused on automating forms, contracts, and payments in one place.

Target Audience:

Founder, CEO, COO, Operations Manager, Contract Manager, Procurement Manager, CFO, Controller

Companies with 1–200 employees in professional services, agencies, consulting, IT services, SaaS, and related B2B industries

Deliverables:

LinkedIn strategy document and content pillars

Content calendar (weekly or monthly)

3–5 ghostwritten posts per week

Visuals for posts (carousels, graphics, etc.)

Daily engagement and outreach

Weekly performance report

Requirements:

Proven experience with B2B LinkedIn personal branding

Strong ghostwriting skills in a founder/CEO voice

Experience creating LinkedIn visuals (Canva, Figma, or similar)

Experience with SDR-style outreach and booking meetings

Clear communication and accountability

Budget & Timeline:

Budget: [your budget or hourly rate]

Timeline: 3–6 months ongoing, with the first 30 days focused on strategy and testing

To Apply:
Please include:

Examples of LinkedIn profiles or posts you’ve ghostwritten

Examples of visuals or carousels you’ve created

Your LinkedIn strategy approach

Your proposed content cadence and monthly meeting booking target