LinkedIn Marketing for AI EdTech Tutoolio (12/25-03/26)
Budget: €3,000 – €5,000 EUR
LinkedIn B2B Lead & Positioning Funnel for Tutoolio – AI-First EdTech for Corporate Learning & Compliance
Project Description
Tutoolio (tutool.io) is redefining corporate learning — AI-first, compliance-ready, and multi-tenant.
We’re seeking an experienced LinkedIn growth agency or specialist team to position Tutoolio at executive level in the DACH region (Germany, Austria, Switzerland) and to build a funnel that generates qualified B2B leads and demo calls every day starting January 2026.
Mission:
Establish Tutoolio as a leading AI-First partner for enterprises, hospitals, and public administrations, driving digital transformation through AI compliance, cybersecurity awareness, and learning automation.
Scope of Work
Phase 1 – Strategy & Setup (December 2025)
• Develop positioning strategy for C-level audiences (CIO, CHRO, CISO, HR leaders)
• Map complete LinkedIn funnel: Awareness → Authority → Action (Demo Lead)
• Optimize or redesign company and key-people profiles
• Build a content roadmap (3–5 posts/week) including thought-leadership content
• Define tone, voice, and visuals in line with Tutoolio’s CI
Phase 2 – Rollout & Growth (from January 2026)
• Daily LinkedIn output in German: posts, carousels, opinion pieces, short videos
• Paid + organic campaigns: mix of reach, engagement, and conversion ads
• Sales Navigator system: outreach sequences, follow-ups, demo bookings
• Performance tracking: KPIs, lead quality, conversion rate, demo quota
Project Description
Tutoolio (tutool.io) is redefining corporate learning — AI-first, compliance-ready, and multi-tenant.
We’re seeking an experienced LinkedIn growth agency or specialist team to position Tutoolio at executive level in the DACH region (Germany, Austria, Switzerland) and to build a funnel that generates qualified B2B leads and demo calls every day starting January 2026.
Mission:
Establish Tutoolio as a leading AI-First partner for enterprises, hospitals, and public administrations, driving digital transformation through AI compliance, cybersecurity awareness, and learning automation.
Scope of Work
Phase 1 – Strategy & Setup (December 2025)
• Develop positioning strategy for C-level audiences (CIO, CHRO, CISO, HR leaders)
• Map complete LinkedIn funnel: Awareness → Authority → Action (Demo Lead)
• Optimize or redesign company and key-people profiles
• Build a content roadmap (3–5 posts/week) including thought-leadership content
• Define tone, voice, and visuals in line with Tutoolio’s CI
Phase 2 – Rollout & Growth (from January 2026)
• Daily LinkedIn output in German: posts, carousels, opinion pieces, short videos
• Paid + organic campaigns: mix of reach, engagement, and conversion ads
• Sales Navigator system: outreach sequences, follow-ups, demo bookings
• Performance tracking: KPIs, lead quality, conversion rate, demo quota