Graphic Designer Needed for Google Performance Max Campaign Creatives
Budget: $250 – $750 USD
We're a B2B IT support company launching a Google Performance Max campaign and need high-quality display ad creatives designed by an experienced professional.
About Us & Target Audience:
We're a B2B IT company serving businesses in the Stockholm area.
We specialize in IT support, Microsoft 365, Google Workspace, managed IT services, and IT security.
Primary focus for this campaign: IT support services.
Target audience: Small to medium-sized businesses (1-200 employees) in Stockholm (Sweden).
Decision-makers: Business owners, office managers, and IT coordinators
The creatives should be professional yet approachable - appealing to both tech-savvy and non-technical decision-makers.
Project Requirements:
Deliverables:
2 design concepts (one light theme, one dark theme).
Each design in 3 sizes: 1200x628px (landscape), 1200x1200px (square), and 960x1200px (portrait).
Total: 6 ad creatives (2 designs × 3 sizes each).
Both themes must align with our brand colors and guidelines.
Design Considerations:
Designs must be optimized with flexible cropping in mind, as Google will automatically adapt them to various ad placements.
Keep important elements (logo, text, CTA) centered and away from edges to ensure they aren't cut off during auto-optimization.
The designs should have broad appeal across different company sizes while maintaining a professional, trustworthy feel.
Focus on universal benefits: reliability, quick response times, expert support, local presence.
Emphasize our Stockholm-based service when appropriate.
Avoid overly technical jargon or imagery - keep it clean, modern, and professional.
Create conversion-focused designs suitable for display advertising.
What We'll Provide:
Brand guidelines and color palette.
Logo files.
Service information and key messaging.
Originality & AI Requirements:
All designs must be 100% original, human-created work.
AI-generated images or AI-assisted design tools are not permitted for this project.
Stock photos are acceptable if properly licensed, but design concepts must be unique.
Copying or closely imitating other companies' ads will result in immediate rejection.
We will conduct reverse image searches and verification checks on all submissions.
We require full ownership and commercial rights to all deliverables.
Required Qualifications:
2+ years of experience as a graphic designer or art director.
Proven experience creating display advertising creatives.
Portfolio demonstrating previous ad design work (please include 3-5 relevant examples in your application).
Previous experience with B2B or tech industry advertising is highly preferred.
Understanding of Performance Max/Google Ads best practices is a plus.
To Apply:
Please include in your proposal:
Link to your portfolio with relevant display ad examples.
Brief description of your process for creating display ads for Google campaigns.
Confirmation that you can provide work-in-progress files and source files.
Your estimated timeline for completion.
Deliverable Formats:
Final files in PNG format (high resolution).
Source files in PSD.
Budget: $300-500 USD.
Timeline: 2 weeks.
We're looking for a professional designer who can deliver high-quality, conversion-optimized creatives that resonate with our target audience. Quality and originality are our top priorities.
About Us & Target Audience:
We're a B2B IT company serving businesses in the Stockholm area.
We specialize in IT support, Microsoft 365, Google Workspace, managed IT services, and IT security.
Primary focus for this campaign: IT support services.
Target audience: Small to medium-sized businesses (1-200 employees) in Stockholm (Sweden).
Decision-makers: Business owners, office managers, and IT coordinators
The creatives should be professional yet approachable - appealing to both tech-savvy and non-technical decision-makers.
Project Requirements:
Deliverables:
2 design concepts (one light theme, one dark theme).
Each design in 3 sizes: 1200x628px (landscape), 1200x1200px (square), and 960x1200px (portrait).
Total: 6 ad creatives (2 designs × 3 sizes each).
Both themes must align with our brand colors and guidelines.
Design Considerations:
Designs must be optimized with flexible cropping in mind, as Google will automatically adapt them to various ad placements.
Keep important elements (logo, text, CTA) centered and away from edges to ensure they aren't cut off during auto-optimization.
The designs should have broad appeal across different company sizes while maintaining a professional, trustworthy feel.
Focus on universal benefits: reliability, quick response times, expert support, local presence.
Emphasize our Stockholm-based service when appropriate.
Avoid overly technical jargon or imagery - keep it clean, modern, and professional.
Create conversion-focused designs suitable for display advertising.
What We'll Provide:
Brand guidelines and color palette.
Logo files.
Service information and key messaging.
Originality & AI Requirements:
All designs must be 100% original, human-created work.
AI-generated images or AI-assisted design tools are not permitted for this project.
Stock photos are acceptable if properly licensed, but design concepts must be unique.
Copying or closely imitating other companies' ads will result in immediate rejection.
We will conduct reverse image searches and verification checks on all submissions.
We require full ownership and commercial rights to all deliverables.
Required Qualifications:
2+ years of experience as a graphic designer or art director.
Proven experience creating display advertising creatives.
Portfolio demonstrating previous ad design work (please include 3-5 relevant examples in your application).
Previous experience with B2B or tech industry advertising is highly preferred.
Understanding of Performance Max/Google Ads best practices is a plus.
To Apply:
Please include in your proposal:
Link to your portfolio with relevant display ad examples.
Brief description of your process for creating display ads for Google campaigns.
Confirmation that you can provide work-in-progress files and source files.
Your estimated timeline for completion.
Deliverable Formats:
Final files in PNG format (high resolution).
Source files in PSD.
Budget: $300-500 USD.
Timeline: 2 weeks.
We're looking for a professional designer who can deliver high-quality, conversion-optimized creatives that resonate with our target audience. Quality and originality are our top priorities.