Fertilizer B2B Sales

1. Core Sales Competencies
- Proven B2B sales experience (preferably in agriculture, landscaping, fertilizer, chemicals, or inputs)
- Track record of meeting or exceeding revenue targets
- Experience managing dealer/distributor networks
- Strong negotiation and contract management skills
2. Industry-Specific Experience
- Experience selling fertilizers, soil amendments, or crop inputs
- Familiarity with key U.S. producers and competitors such as:
Nutrien
The Mosaic Company
CF Industries
- Understanding of distribution channels:
Retailers (co-ops, ag retailers)
Turf & ornamental distributors
Direct-to-farm sales
3. Technical / Agronomic Knowledge
- Ability to explain product benefits to:
Farmers
Golf courses
Landscaping companies
- Working knowledge of:
N-P-K formulations
Controlled-release vs. quick-release fertilizers
Soil health and nutrient management
4. Regulatory & Compliance Awareness
- Familiarity with fertilizer registration requirements across states
- Understanding of labeling compliance (guaranteed analysis, ingredient disclosure)
- Ability to coordinate with regulators
- Knowledge of transport and storage compliance (especially for bulk or chemical products)