Email Marketing Specialist for Furniture Export

Job ID: 39664962

Budget: ₹12,500 – ₹37,500 INR

I'm seeking a dedicated email marketing specialist to join our team for the long term, focusing on our furniture export business. The primary goal of our email marketing efforts is to increase sales through strategic and engaging campaigns. We use Omnisend as our email marketing platform and are particularly interested in running various types of campaigns.

Key Requirements:
- Develop and manage weekly email campaigns, including promotional campaigns, product launch announcements, and seasonal sales campaigns.
- Utilize Omnisend to create, automate, and analyze email marketing efforts.
- Design visually appealing and effective email catalogs that highlight our furniture products.
- Collaborate with our team to align email content with overall marketing strategies and sales goals.

Responsibilities:
Plan and send email campaigns via Omnisend (or similar platforms)
Create engaging, B2B-focused email content for wholesalers, retailers, and importers
Segment contacts based on buyer type, country, interest level, etc.
Attach and link relevant product catalogs based on audience
Track opens, clicks, replies, and provide weekly performance reports
Set up automated follow-up sequences
Coordinate with our sales & design team for updates and product content

Ideal Skills and Experience:
- Proven experience in email marketing, specifically within the furniture or export industry.
- Proficiency in using Omnisend or similar email marketing platforms.
- Strong understanding of sales-driven email campaign strategies.
- Excellent copywriting and design skills to create compelling email content.
- Ability to analyze campaign performance and optimize for better results.

Communication:
We prefer freelancers comfortable with direct calls to speed up the process
You must be responsive, proactive, and able to work independently

Role Type:
Long-term project (3–6 months minimum)
Based on performance, this may grow into a full-time role

To Apply, Please Share:
Past campaigns or email samples you’ve created
Platforms you’ve used (e.g., Omnisend, Mailchimp, etc.)
Your typical workflow and weekly availability
If you are open to calls & regular updates

If you're passionate about driving sales through innovative email marketing strategies and have the skills and experience we're looking for, I'd love to hear from you!