AdRoll Retargeting Conversion Boost
Budget: $15 – $25 USD
I need an AdRoll specialist who can take full ownership of a new retargeting campaign aimed squarely at boosting conversions from visitors who have landed on our site but left without submitting a lead form. My product line is strictly B2B lead-generation services, so the goal is to bring those prospects back, nudge them through the funnel, and turn them into qualified leads.
Here is what I’m looking for:
• Configure audiences that isolate new, non-converting visitors.
• Build and launch a cohesive web and social retargeting sequence inside AdRoll.
• Craft or refine ad creatives and copy that speak to B2B pain points (I can supply brand assets; you fine-tune for performance).
• Set up conversion tracking so we can see true CPA and ROAS.
• Monitor and optimise daily—budget allocation, frequency caps, placements—until the campaign hits meaningful cost-per-lead targets.
• Supply a weekly report summarising spend, impressions, clicks, and, most importantly, conversions.
I’m already running other channels, so you’ll have pixel access, historical traffic data, and Google Analytics to inform your strategy. If you know how to weave in A/B split tests, sequential messaging, or dynamic ads, let’s leverage that knowledge.
Success is simple: more high-quality B2B leads at a lower cost than my current blended CPL. If you’re confident with AdRoll dashboards, segmentation rules, and ongoing optimisation, I’m ready to start immediately.
Here is what I’m looking for:
• Configure audiences that isolate new, non-converting visitors.
• Build and launch a cohesive web and social retargeting sequence inside AdRoll.
• Craft or refine ad creatives and copy that speak to B2B pain points (I can supply brand assets; you fine-tune for performance).
• Set up conversion tracking so we can see true CPA and ROAS.
• Monitor and optimise daily—budget allocation, frequency caps, placements—until the campaign hits meaningful cost-per-lead targets.
• Supply a weekly report summarising spend, impressions, clicks, and, most importantly, conversions.
I’m already running other channels, so you’ll have pixel access, historical traffic data, and Google Analytics to inform your strategy. If you know how to weave in A/B split tests, sequential messaging, or dynamic ads, let’s leverage that knowledge.
Success is simple: more high-quality B2B leads at a lower cost than my current blended CPL. If you’re confident with AdRoll dashboards, segmentation rules, and ongoing optimisation, I’m ready to start immediately.