Instagram & YouTube Auto-Content Creator Workflow

Job ID: 40222435

Budget: ₹1,500 – ₹12,500 INR

AI Workflow to Automate Instagram Reels & YouTube Shorts Creation + Posting

Client: Berryson Press
Business Type: Content + Printing Business
Goal: Fully or semi-automated short-form content pipeline from raw videos stored in Google Drive to published posts.

OBJECTIVE

Build an AI-powered workflow that:

Detects raw videos uploaded to Google Drive

Automatically edits them into vertical short-form videos

Adds captions, hooks, subtitles, branding

Generates captions + hashtags using AI

Posts automatically to:

Instagram Reels

YouTube Shorts

Logs all published content in a tracking sheet

The system should reduce manual editing and posting effort by 80%.

END-TO-END WORKFLOW REQUIREMENT
STEP 1: Trigger

Folder: Google Drive → /Raw Videos

When a new video is uploaded → workflow auto-triggers

Tools to consider:

Make.com / Zapier / n8n

Google Drive API

Webhooks

STEP 2: AI Video Processing
Requirements:

Convert to 9:16 vertical (if needed)

Auto-trim silence / remove fillers (if possible)

Add:

Dynamic subtitles (burned-in captions)

Hook text in first 3 seconds

Brand watermark/logo

Background music (optional)

AI Editing Tools (freelancer to suggest best stack):

CapCut API

RunwayML

Descript

Pictory

FFmpeg automation

OpusClip (if API available)

Output format:

MP4

1080x1920

Under 60 seconds

STEP 3: AI Caption + Metadata Generation

From video transcript:

Generate:

Instagram caption (engaging, short-form)

YouTube Shorts description

10–15 relevant hashtags

SEO-friendly title (for YouTube)

Hook line for thumbnail text (if needed)

Tools:

OpenAI API (GPT)

Claude API (optional)

Whisper API for transcription

Tone:

Confident

Printing/entrepreneur vibe

High-value, actionable

STEP 4: Auto Posting
Instagram Posting

Use Meta Graph API (business account required)

Schedule or instant post

Attach caption + hashtags

YouTube Shorts Posting

Use YouTube Data API

Auto-upload as “Short”

Add title + description + tags

Option to schedule

STEP 5: Tracking + Logging

Automatically update Google Sheet with:

Date Platform Video Name Caption Status URL

Status:

Draft

Posted

Failed

Scheduled

OPTIONAL ADVANCED FEATURES (PHASE 2)

AI hook detection (identify best 30–60 sec clip automatically)

Multi-clip extraction from one long video

Auto thumbnail generation

Performance analytics sync (views, likes, engagement)

Repurpose into:

LinkedIn short video

Pinterest Idea Pin

Facebook Reels

TECH STACK PREFERENCE

Freelancer should propose architecture.

Possible Stack:

Make.com / n8n

Google Drive API

OpenAI API

Whisper

FFmpeg

Meta Graph API

YouTube Data API

Airtable / Google Sheets

ACCESS REQUIREMENTS

Will provide:

Google Drive access

Instagram Business account access

YouTube channel access

Brand assets (logo, fonts, colors)

Caption tone examples

DELIVERABLES

Fully working automation workflow

Documentation (video walkthrough + written SOP)

Editable workflow (not locked system)

Error handling + retry logic

1–2 weeks of testing support

SUCCESS METRICS

1 raw upload → auto reel ready within 10–20 minutes

No manual editing required

Posting works without manual intervention

Less than 5% error rate