Re-branding JOMO Sportswear to 'Joy of Missing Out' Sportswear

We launched our sportswear range as JOMO Sportswear, but have since decided to re-brand as the Joy of Missing Out. Our brand is primarily targeted at women who are starting their fitness journey or re-starting after a break. Our designs are perfect for the fuller figure, we focus on making you feel good before you even put your kit on. We want to shout about our new look and logo, the quality of our products and make connections with the write target audience eg. Weight watchers, Slimmer's World, Over 40’s, Over 50’s, Yoga goers. Our website www.jomosportswear.com has lots of additional information.