Write blog for our e-commerce site

I am a foreign marketor working for an e-commerce company located in Shenzhen, China, owns two sites for brands, one for weighted blankets: uttermara.com, another for insulated water bottles: buziolife.com, but we don't know how to make blogs on our website more attractive and interesting, so we are looking for freelancers to write for us, introduce our product and brand story etc.