Wellness Retreat Content Strategy

Job ID: 40367203

Budget: ₹600 – ₹1,500 INR

I run a wellness and yoga retreat and I’m ready to take our online presence on Facebook to the next level. I need a clear, actionable content strategy and a bank of ready-to-post assets that speak to busy, stressed professionals looking for a peaceful escape.

Here’s what I’d like you to deliver:
• A concise Facebook-focused content strategy that outlines tone, posting cadence, and growth goals.
• A 4-week content calendar that we can rinse and repeat, complete with post formats (static, Reels, carousel albums) and optimal publishing times.
• Twenty persuasive captions written in our calm, authentic voice.
• Storytelling post concepts built around client testimonials—five short Reel scripts and five carousel storyboards that highlight:
– Relaxation Techniques
– Healthy Lifestyle Tips
– Yoga Practices
• Simple brand voice guidelines so future posts stay consistent.

All copy should feel peaceful, relatable, and genuinely encouraging—never sales-y. If you have experience weaving lifestyle narratives into wellness brands and can show past Facebook wins, let’s start shaping content that inspires our future guests to book their retreat.