Personal Brand PR Scaling

Job ID: 40424588

Budget: $50 – $0 AUD

I am seeking a freelance PR expert to move my profile from 850 followers to a national authority. I want to be the household name for "Healthy Ageing" and "Functional Grit" in Australia.

Secure features in major Australian press (The SMH, Daily Telegraph, GQ, Body & soul, House of wellness).

Book appearances on high-tier podcasts.

I’m ready to build my public profile and I need a high-performance PR partner to make it happen. The mission is threefold: grow a lively, influential presence on Instagram and LinkedIn, secure magazine features, and turn that visibility into paid speaking invitations.

Deliverables (all crafted specifically for Instagram, LinkedIn, and magazine editors):
• A 90-day content roadmap with post concepts, visuals, and captions
• An editorial calendar keyed to upcoming magazine deadlines and themes
• A polished media kit plus two reusable press-release templates
• A targeted outreach list of at least 20 relevant publications, complete with contact details and pitch hooks
• A simple KPI dashboard tracking follower growth, engagement, feature placements, and speaking leads

Related categories: Copywriting Article Writing Public Relations Creative Writing Content Writing Social Media Marketing Content Marketing Brand Management Content Strategy Media Relations