Marketing in the (Neo) Normal
Budget: ₹1,500 – ₹12,500 INR
Need a blog of about 500 - 600 words.
Theme of the blog: B2b Technology marketing was drastically different in the last 18 months. Marketers has to change strategies overnight. In-person events were replaced by webinars. Customer meetings by virtual happy hours. Now that we are in the new normal and a few things like events, in-person meetings are opening up, can we go back to the same marketing as we knew it or has it changed forever?
The blog should focus on:
- What changed with the pandemic
- How are things getting back to (new) normal
- The future of B2B marketing
Writing style
Need the piece to be conversational and casual with some corporate humor, citing personal examples maybe, for e.g. mention fo how many webinars I attended/conducted in the last one year. Things like how I have probably forgotten how to shake hands anymore etc.
Theme of the blog: B2b Technology marketing was drastically different in the last 18 months. Marketers has to change strategies overnight. In-person events were replaced by webinars. Customer meetings by virtual happy hours. Now that we are in the new normal and a few things like events, in-person meetings are opening up, can we go back to the same marketing as we knew it or has it changed forever?
The blog should focus on:
- What changed with the pandemic
- How are things getting back to (new) normal
- The future of B2B marketing
Writing style
Need the piece to be conversational and casual with some corporate humor, citing personal examples maybe, for e.g. mention fo how many webinars I attended/conducted in the last one year. Things like how I have probably forgotten how to shake hands anymore etc.