ASO & Social Media Growth Expert

Job ID: 40048086

Budget: $250 – $750 USD

Project: ASO, App Launch & Social Media Growth Specialist

We are looking for a skilled ASO (App Store Optimization) and App Launch Specialist to help bring a new mobile app to market. This project involves optimizing our App Store and Google Play listings, improving visibility, researching keywords, increasing ranking, and driving real early downloads.

You will also support basic social media management to help build brand awareness around the upcoming launch. This includes simple content posting, community engagement, and helping establish a consistent brand voice.

We are not sharing app details until hire, but the ideal candidate has a strong track record of launching apps, improving ASO metrics, and managing social media content.

Responsibilities

Optimize App Store & Google Play metadata, titles, descriptions, and keyword sets.

Research competitors and identify ranking opportunities.

Recommend or guide screenshot and visual asset improvements.

Track keyword performance and provide weekly ASO insights.

Support download acquisition strategies (organic and light paid options).

Assist with launch preparation and early user traction.

Manage simple social media posting across platforms to create awareness.

Help develop a consistent brand presence pre-launch and post-launch.

Requirements

Proven ASO experience with past apps visible in your portfolio.

Experience helping mobile apps rank and acquire downloads.

Strong understanding of app launch strategy and user acquisition.

Ability to manage social media content and basic brand growth.

Clear communication and ability to work independently.

Nice to Have

Experience with TestFlight or beta releases.

Familiarity with influencer outreach or microcampaigns.

Ability to edit simple visuals using Canva or similar tools.