Real Estate CRM & Ad Management

I need a bespoke CRM that keeps every stage of my real-estate leads organised while directly tying into the marketing campaigns that feed those leads. The build must cover three core functions from day one:
• robust lead tracking so I always know source, status and next action;
• automated email follow-ups triggered by lead behaviour or timeline;
• clear, at-a-glance reporting and analytics so I can see which ads and agents are converting.

The system has to talk natively to both Google Ads and Facebook Ads—pulling campaign data in and, ideally, pushing conversion events back out—so I can view performance without jumping between dashboards. Two user roles will run the daily workflow: Admin (full control) and Agent (restricted to their own leads and tasks).

Once the CRM is live, I also want ongoing management of those Google and Facebook campaigns: creative refreshes, audience optimisation, budget pacing and weekly performance reviews that feed back into the CRM’s reports.

Deliverables
1. Fully functional, web-based CRM with Lead tracking, Automated email follow-ups and Reporting modules.
2. Seamless integrations to Google Ads & Facebook Ads APIs.
3. Role-based access: Admin and Agent.
4. Initial migration of my existing lead data (≈5,000 contacts).
5. First 30 days of Google & Facebook ad management with clear KPIs and a summary report.

I already have hosting and domain ready; preferred stack is open to your recommendation as long as it scales and stays easy to maintain. Clean code, detailed handover documentation and responsive communication are non-negotiable.