Pediatric Dental Office Social Media Marketing Ad Specialist
Budget: $1,500 – $3,000 USD
Hiring a Social Media Marketing & Ads Specialist for Pediatric Dental Office
Teeth R Us is seeking a highly creative, data-driven, and results-oriented social media marketer to manage our online presence and help us reach more families in our community. We are a fun, friendly pediatric dental office dedicated to providing exceptional care for children.
The Role:
You will be responsible for creating, editing, and distributing engaging content across our key social media platforms, as well as managing our paid advertising campaigns on Facebook and Instagram. Your primary goal will be to increase brand awareness, attract new patients, and position our practice as the top choice for pediatric dentistry.
Key Responsibilities:
Original Video & Reels Production: Create, edit, and prepare 5 original videos per week for publication. This content must have a fun, authentic feel and be created from scratch. ABSOLUTELY NO STOCK PHOTOS OR CARTOONS. We want to showcase our real staff, real office, and the genuine, positive experiences of our patients.
Multi-Platform Posting: Post content to TikTok, Instagram Reels, Facebook Reels, and YouTube Shorts on a weekly basis.
AI Optimization: Strategically edit and manipulate video content to optimize for AI searches and algorithms, aiming for top-of-search results.
LinkedIn Management: Create and post engaging, professional content to our LinkedIn page once per week. This may include company updates, hiring ads, community involvement, and educational content.
Paid Social Media Advertising:
Plan, create, and launch sponsored ad campaigns on Instagram and Facebook.
Develop custom audiences to target local parents, families with young children, and individuals with a demonstrated interest in pediatric health or family services.
Monitor and optimize ad performance to ensure a strong return on investment (ROI).
Create and manage retargeting campaigns to engage website visitors and past patients.
Content Strategy: Collaborate with our team to develop a content calendar that highlights our services, promotes our friendly office environment, and educates parents on pediatric dental health.
Analytics & Reporting: Provide weekly reports on content and ad performance, engagement, growth, and new patient leads.
Skills & Experience Required:
Proven experience in social media marketing and a strong portfolio of successful campaigns.
Expertise in video editing software (e.g., CapCut, Adobe Premiere, DaVinci Resolve, or similar).
Deep understanding of the algorithms and best practices for organic content on TikTok, Instagram, and YouTube Shorts.
Extensive experience with Meta Ads Manager (Facebook/Instagram Ads).
Demonstrated ability to create and manage custom audiences, lookalike audiences, and effective ad copy.
Familiarity with AI optimization techniques for social media content.
Strong understanding of professional networking platforms, particularly LinkedIn.
Excellent communication and organizational skills.
Experience with dental or medical marketing is a plus, but not required.
Why Join Us?
This is an opportunity to be a key player in the growth of a beloved local business. We value creativity, innovation, and a positive attitude. If you're a self-starter who loves turning ideas into viral content and paid ads into new patients, we want to hear from you!
To Apply:
Please provide a link to your portfolio, showcasing your best video marketing and paid ad campaign work. We are specifically interested in seeing examples of original, authentic content that you have created. Please also include a brief description of why you are the perfect fit for Teeth R Us.
Teeth R Us is seeking a highly creative, data-driven, and results-oriented social media marketer to manage our online presence and help us reach more families in our community. We are a fun, friendly pediatric dental office dedicated to providing exceptional care for children.
The Role:
You will be responsible for creating, editing, and distributing engaging content across our key social media platforms, as well as managing our paid advertising campaigns on Facebook and Instagram. Your primary goal will be to increase brand awareness, attract new patients, and position our practice as the top choice for pediatric dentistry.
Key Responsibilities:
Original Video & Reels Production: Create, edit, and prepare 5 original videos per week for publication. This content must have a fun, authentic feel and be created from scratch. ABSOLUTELY NO STOCK PHOTOS OR CARTOONS. We want to showcase our real staff, real office, and the genuine, positive experiences of our patients.
Multi-Platform Posting: Post content to TikTok, Instagram Reels, Facebook Reels, and YouTube Shorts on a weekly basis.
AI Optimization: Strategically edit and manipulate video content to optimize for AI searches and algorithms, aiming for top-of-search results.
LinkedIn Management: Create and post engaging, professional content to our LinkedIn page once per week. This may include company updates, hiring ads, community involvement, and educational content.
Paid Social Media Advertising:
Plan, create, and launch sponsored ad campaigns on Instagram and Facebook.
Develop custom audiences to target local parents, families with young children, and individuals with a demonstrated interest in pediatric health or family services.
Monitor and optimize ad performance to ensure a strong return on investment (ROI).
Create and manage retargeting campaigns to engage website visitors and past patients.
Content Strategy: Collaborate with our team to develop a content calendar that highlights our services, promotes our friendly office environment, and educates parents on pediatric dental health.
Analytics & Reporting: Provide weekly reports on content and ad performance, engagement, growth, and new patient leads.
Skills & Experience Required:
Proven experience in social media marketing and a strong portfolio of successful campaigns.
Expertise in video editing software (e.g., CapCut, Adobe Premiere, DaVinci Resolve, or similar).
Deep understanding of the algorithms and best practices for organic content on TikTok, Instagram, and YouTube Shorts.
Extensive experience with Meta Ads Manager (Facebook/Instagram Ads).
Demonstrated ability to create and manage custom audiences, lookalike audiences, and effective ad copy.
Familiarity with AI optimization techniques for social media content.
Strong understanding of professional networking platforms, particularly LinkedIn.
Excellent communication and organizational skills.
Experience with dental or medical marketing is a plus, but not required.
Why Join Us?
This is an opportunity to be a key player in the growth of a beloved local business. We value creativity, innovation, and a positive attitude. If you're a self-starter who loves turning ideas into viral content and paid ads into new patients, we want to hear from you!
To Apply:
Please provide a link to your portfolio, showcasing your best video marketing and paid ad campaign work. We are specifically interested in seeing examples of original, authentic content that you have created. Please also include a brief description of why you are the perfect fit for Teeth R Us.