Online Advertising Expert - B2B and Technology (Contract or Permanent)

Summary
About the Role
We're looking for an experienced online advertising expert to run paid campaigns on **LinkedIn** and **Google Ads** for B2B technology clients. This could be a contract engagement (a few months) or a permanent role depending on fit.

What You'll Do
- Plan, execute, and optimize paid LinkedIn ad campaigns (Sponsored Content, Lead Gen Forms, InMail, etc.)
- Plan, execute, and optimize Google Ads campaigns (Search, Display, Performance Max, YouTube, etc.)
- Manage ad budgets and deliver measurable ROI
- Report on campaign performance with clear, data-driven insights
- Collaborate with internal teams on targeting, messaging, and creative

Requirements
- Proven experience running paid LinkedIn and Google Ads campaigns
- **B2B technology experience is mandatory** - if you don't have it, please do not apply
- Strong understanding of B2B buyer journeys and lead gen funnels
- Hands-on experience with analytics and reporting tools (Google Analytics, Looker Studio, HubSpot, etc.)
- Ability to work independently and communicate clearly

Nice to Have
- Upwork track record with strong reviews
- Experience with ABM (account-based marketing) campaigns
- Familiarity with CRM platforms and marketing automation

To get started, please fill-out this form: https://tally.so/r/QKB1xl