Brand Awareness Social Marketing Strategy
Budget: $15 – $25 USD
I need a savvy marketer to grow my brand’s visibility through a cohesive mix of social media campaigns, content marketing, and carefully selected influencer partnerships.
Scope
• Audit my current presence on Facebook and Instagram, noting gaps and quick-win opportunities.
• Draft a clear, platform-specific content calendar backed by keyword and hashtag research.
• Design and run engaging paid and organic campaigns that highlight our core message and drive conversation.
• Identify micro- and mid-tier influencers whose audiences align with our values, then manage outreach, negotiation, and post-campaign reporting.
• Provide weekly analytics snapshots that show reach, engagement, and follower growth, with actionable next steps.
Success looks like consistent, on-brand posts, measurable upticks in reach and engagement, and a growing community that recognizes and shares our story. If you excel at data-driven storytelling on Facebook and Instagram—and enjoy collaborating on fresh, creative ideas—I’d love to hear how you would steer this campaign from planning through execution.
Scope
• Audit my current presence on Facebook and Instagram, noting gaps and quick-win opportunities.
• Draft a clear, platform-specific content calendar backed by keyword and hashtag research.
• Design and run engaging paid and organic campaigns that highlight our core message and drive conversation.
• Identify micro- and mid-tier influencers whose audiences align with our values, then manage outreach, negotiation, and post-campaign reporting.
• Provide weekly analytics snapshots that show reach, engagement, and follower growth, with actionable next steps.
Success looks like consistent, on-brand posts, measurable upticks in reach and engagement, and a growing community that recognizes and shares our story. If you excel at data-driven storytelling on Facebook and Instagram—and enjoy collaborating on fresh, creative ideas—I’d love to hear how you would steer this campaign from planning through execution.