Amazon Supplement Launch Management

I’m ready to take my branded fish-oil capsules to Amazon, starting entirely from a blank Seller Central account. The label, packaging, and all visual assets are final; what I now need is a seasoned Amazon specialist who can assume full ownership of the channel and drive the product from zero listings to profitable, well-reviewed sales.

Your scope covers every moving part on Amazon: setting up the account, enrolling the brand, building an optimised detail page with keyword-rich copy, A+ Content and storefront, arranging FBA intake, and then steering marketing, promotions and inventory so the listing climbs the rankings while stock remains healthy. Because this is a dietary supplement, deep familiarity with Amazon’s compliance rules, U.S. FDA/DSHEA guidelines and restricted-product checklists is essential—no shortcuts or policy missteps.

Key deliverables
• Seller Central and Brand Registry set-up completed and verified
• Fully optimised fish-oil capsule listing (title, bullets, description, back-end keywords, A+ modules)
• PPC campaign architecture and launch plan, plus first-month bid management
• Promotions roadmap (coupons, lightning deals, external traffic tactics)
• FBA shipment creation, labelling guidance and inventory-health dashboard
• Weekly performance reports with actionable next steps

I’m looking for someone who can communicate proactively, measure what matters, and iterate fast as data arrives. If you’ve launched supplements before and can point to rankings and review velocity you’ve achieved, let’s discuss how you’ll replicate—or surpass—those results for this brand.