Amazon & Flipkart Sales Optimization
Budget: ₹1,500 – ₹12,500 INR
I run an FMCG brand that sells on both Amazon and Flipkart, and I want to lift our performance on the two channels equally. My documented keyword research is ready for you; now I need a growth specialist who can translate that data into stronger visibility, higher traffic, and better conversion rates—both through organic optimization and paid media.
Here’s what the engagement looks like:
• Listing refinement
– Rewrite titles, bullets, A+ and descriptions using the existing keyword set, plus any gaps you uncover through competitor analysis.
– Supply or create fresh images/infographics when they will meaningfully raise CTR or conversion.
• Campaign management
– Set up and actively manage Sponsored Products, Sponsored Brands, and Flipkart PLA campaigns.
– Continuously iterate bids, match types and day-parting to push volume while keeping ACoS under the target we agree on.
• Visibility & ranking work
– Monitor organic keyword positions weekly and adjust content or backend search terms to climb the ranks.
• Reporting & insight
– Each week, share a concise dashboard covering traffic, CTR, CVR, ACoS/TACoS and rank movement, plus a one-page action plan for the following sprint.
Acceptance criteria
1. Week-on-week progress across traffic, conversion rate and organic rank for our key SKUs.
2. ACoS remains within the guardrails we define pre-launch.
3. All tactics comply with Amazon and Flipkart policy.
If you’re comfortable juggling both marketplaces, know your way around Seller Central tools (Helium 10, Brand Analytics, Ad Console) and enjoy moving fast on optimisation cycles, let’s talk.
Here’s what the engagement looks like:
• Listing refinement
– Rewrite titles, bullets, A+ and descriptions using the existing keyword set, plus any gaps you uncover through competitor analysis.
– Supply or create fresh images/infographics when they will meaningfully raise CTR or conversion.
• Campaign management
– Set up and actively manage Sponsored Products, Sponsored Brands, and Flipkart PLA campaigns.
– Continuously iterate bids, match types and day-parting to push volume while keeping ACoS under the target we agree on.
• Visibility & ranking work
– Monitor organic keyword positions weekly and adjust content or backend search terms to climb the ranks.
• Reporting & insight
– Each week, share a concise dashboard covering traffic, CTR, CVR, ACoS/TACoS and rank movement, plus a one-page action plan for the following sprint.
Acceptance criteria
1. Week-on-week progress across traffic, conversion rate and organic rank for our key SKUs.
2. ACoS remains within the guardrails we define pre-launch.
3. All tactics comply with Amazon and Flipkart policy.
If you’re comfortable juggling both marketplaces, know your way around Seller Central tools (Helium 10, Brand Analytics, Ad Console) and enjoy moving fast on optimisation cycles, let’s talk.