Amazon Clothing Store Optimization & Management

I run a clothing and accessories storefront on Amazon and I’m ready to hand over the day-to-day account work to a specialist who can lift performance across the board. My biggest pain points are low listing visibility, slipping rankings, and an uncomfortable spike in returns. I need you to diagnose what’s holding the catalog back, rebuild each listing for stronger conversion, and keep the customer-facing side of the account running smoothly.

Here’s what the role covers for me:

• Product listing & optimization
– Refresh titles, bullets, descriptions, keywords, and A+ Content so each SKU is search-friendly and brand-consistent.
– Advise on image stacks, sizing charts, and variant setup to cut confusion and returns.

• Advertising & promotions
– Plan and manage Sponsored Products, Brands, and Display campaigns, continuously refining bids and search terms.
– Launch targeted promos, vouchers, or Lightning Deals when they make commercial sense.

• Customer service & feedback management
– Respond promptly to messages and reviews, turning negatives into salvageable experiences.
– Spot patterns in returns, flag root causes, and recommend fixes—whether it’s fabric description, size guidance, or packaging.

Acceptance criteria
1. Organic ranking for at least 10 core keywords improves within the first 30 days.
2. Return rate shows a measurable drop (baseline will be shared) by the end of the second month.
3. All customer inquiries are answered within 24 hours, with a weekly summary sent to me.

If you have a proven record scaling clothing brands on Amazon, understand PPC inside out, and enjoy digging into data for continuous improvement, I’d like to start right away.