Amazon PPC/Marketing Expert for Home & Garden
Budget: $8 – $15 USD
We are a long-time Amazon seller in the Home & Garden category seeking an experienced Amazon PPC/Marketing expert to help turn our advertising performance around. Our PPC campaigns are draining profitability, and sales have stagnated in an increasingly competitive landscape. We need someone who can take charge, bring clarity, and enhance our overall Amazon presence.
Our Amazon ad spend is roughly $20k monthly. Most of our products are FBM, though we use FBA for a small selection of products. Our catalog consists of just under 350 SKUs, including parent and child SKUs.
What We're Looking For:
• Campaign Restructuring: Rebuild and organize our campaign structure for better management.
• PPC Optimization: Reduce ACOS and improve profitability without sacrificing sales.
• Marketing Strategy: Work with us to develop creative marketing strategies for our niche.
• Big Picture Approach: Improve listing quality, SEO, A+ content, and brand store content. You will analyze, strategize, and delegate as needed. For example, you will not be expected to create new A+ content alone, but you will be expected to use available content and work with a designer to create new content.
• A/B Testing: Guide optimization of titles, bullet points, and descriptions to increase conversions.
• Proactive Problem-Solving: Bring creative ideas to break out of stagnant sales.
Preferred Qualifications:
• Proven experience optimizing Amazon PPC campaigns.
• Strong understanding of Amazon SEO, listing quality, and brand content.
• Ability to lead and collaborate with other experts.
• Experience with A/B testing and data-driven optimization.
Our Amazon ad spend is roughly $20k monthly. Most of our products are FBM, though we use FBA for a small selection of products. Our catalog consists of just under 350 SKUs, including parent and child SKUs.
What We're Looking For:
• Campaign Restructuring: Rebuild and organize our campaign structure for better management.
• PPC Optimization: Reduce ACOS and improve profitability without sacrificing sales.
• Marketing Strategy: Work with us to develop creative marketing strategies for our niche.
• Big Picture Approach: Improve listing quality, SEO, A+ content, and brand store content. You will analyze, strategize, and delegate as needed. For example, you will not be expected to create new A+ content alone, but you will be expected to use available content and work with a designer to create new content.
• A/B Testing: Guide optimization of titles, bullet points, and descriptions to increase conversions.
• Proactive Problem-Solving: Bring creative ideas to break out of stagnant sales.
Preferred Qualifications:
• Proven experience optimizing Amazon PPC campaigns.
• Strong understanding of Amazon SEO, listing quality, and brand content.
• Ability to lead and collaborate with other experts.
• Experience with A/B testing and data-driven optimization.