Amazon Ads ROI Campaign Setup

Job ID: 40474693

Budget: ₹1,500 – ₹12,500 INR

I sell a utility-software licence on Amazon and I need a specialist who can turn well-structured ads into measurable sales growth. The focus is 100 % on boosting sales, not just visibility, so every decision on keywords, match types, bids and placements has to track back to ROI.

You will be working only with this IT software product; there are no physical items or variants to dilute the data. I expect you to plan, build and optimise Sponsored Products and, where it makes sense, Sponsored Brands or Sponsored Display campaigns. Clear reporting is essential so I can see ACOS, TACOS and conversion trends week by week.

Deliverables
• Keyword and competitor research specific to utility software
• Initial campaign build with correct segmentation and negative keywords
• Ad copy that meets Amazon policy and highlights licence value
• Ongoing optimisation for bids, budgets and placements during the first month
• Performance report outlining results and next-step recommendations

Acceptance criteria
The campaigns must go live error-free, stay within the daily budget we agree before launch, and hit or beat the ROI targets we set together.

If you have a proven history of scaling software licences on Amazon, I look forward to seeing how you would approach this.