AI-Visibility and Targeted Digital Marketing Strategist
Budget: $50 – $0 USD
Digital Marketing Strategist for Targeted Google and Reddit Campaigns Plus AI Platform Visibility (GPT and AI Search)
Description
Our firm seeks a marketing professional who understands both traditional targeted advertising (Google Search, Reddit, selective Instagram/TikTok) and the emerging field of visibility inside AI platforms such as GPT and other AI search ecosystems. Our services include digital forensic examinations to determine device compromise, private investigative work, cybersecurity incident response, vulnerability assessments, and related services. This role is about marketing within AI platforms, not using AI tools to run ads.
AI visibility depends on structured content, factual clarity, and model familiarity, not paid placement. We have an internal document defining prospect types and related services. Some of the language was AI-generated and must be validated using actual search behavior and AI-platform user intent. Messaging must be segmented. Facebook ads are not desired.
Required Expertise
Applicants must demonstrate real experience in all of the following:
Marketing inside AI platforms
Understanding how GPT and similar systems surface businesses through structured data, clear service descriptions, and authoritative content. This includes preparing AI business profiles, optimizing model-readable website content, structuring information so GPT can recommend services such as device compromise exams, incident response, and investigative work, and advising on Custom GPT development as a lead tool.
Targeted Google Search advertising
Building intent-driven campaigns for digital forensics, investigative services, cybersecurity, and vulnerability testing. Must understand keyword clustering, match strategy, negative keywords, segmentation, and conversion-oriented landing flow.
Reddit advertising
Selecting correct subreddits, producing community-appropriate messaging, and targeting users seeking help with forensics, cybersecurity, or investigative issues.
Instagram/TikTok where appropriate
Evaluating when these platforms are justified and executing targeted campaigns only when aligned with a specific prospect type.
Refinement of AI-generated language
Validating and refining initial drafts to reflect how real users (including AI-platform users) express needs related to device compromise, cyber incidents, or investigations.
Segmented funnel creation
Each prospect type must receive its own messaging, campaign structure, and landing path.
Organic SEO and model-optimized content
Experience with content types AI models reward: Q&A explanations, detailed service pages, JSON-LD schemas, and authoritative long-form descriptions of forensic and cybersecurity processes.
Analytics and optimization
Ability to interpret performance data and continuously refine campaigns.
Budget and ROI Expectations
Please do not ask what our monthly budget is. Whether $500 or $5 million, the focus must be tangible ROI. If strong ROI emerges, budget will scale naturally. This is a “show results first” engagement. Upon engagement, you will prepare a coherent plan demonstrating active management and how ROI will be achieved.
Scope of Work
• Refine prospect categories and service-specific language for digital forensics, compromise exams, investigations, incident response, and vulnerability assessments.
• Build a unified strategy covering Google Search, Reddit, selective social, and AI-platform visibility.
• Manage segmented Google Search campaigns.
• Plan and run targeted Reddit campaigns.
• Develop and execute an AI-visibility plan, including structured content, schema, authoritative knowledge material, and Custom GPT strategy.
• Provide ongoing reporting and optimization.
Application Requirements
• Explain how you would position a forensic, investigative, and cybersecurity firm for visibility inside GPT and AI search.
• Explain how you would convert prospect categories into segmented campaigns.
• Provide examples of targeted campaign performance.
• Describe your AI-related optimization methods, including structured data and AI business profile readiness.
• Confirm ability to handle both strategy and implementation.
Description
Our firm seeks a marketing professional who understands both traditional targeted advertising (Google Search, Reddit, selective Instagram/TikTok) and the emerging field of visibility inside AI platforms such as GPT and other AI search ecosystems. Our services include digital forensic examinations to determine device compromise, private investigative work, cybersecurity incident response, vulnerability assessments, and related services. This role is about marketing within AI platforms, not using AI tools to run ads.
AI visibility depends on structured content, factual clarity, and model familiarity, not paid placement. We have an internal document defining prospect types and related services. Some of the language was AI-generated and must be validated using actual search behavior and AI-platform user intent. Messaging must be segmented. Facebook ads are not desired.
Required Expertise
Applicants must demonstrate real experience in all of the following:
Marketing inside AI platforms
Understanding how GPT and similar systems surface businesses through structured data, clear service descriptions, and authoritative content. This includes preparing AI business profiles, optimizing model-readable website content, structuring information so GPT can recommend services such as device compromise exams, incident response, and investigative work, and advising on Custom GPT development as a lead tool.
Targeted Google Search advertising
Building intent-driven campaigns for digital forensics, investigative services, cybersecurity, and vulnerability testing. Must understand keyword clustering, match strategy, negative keywords, segmentation, and conversion-oriented landing flow.
Reddit advertising
Selecting correct subreddits, producing community-appropriate messaging, and targeting users seeking help with forensics, cybersecurity, or investigative issues.
Instagram/TikTok where appropriate
Evaluating when these platforms are justified and executing targeted campaigns only when aligned with a specific prospect type.
Refinement of AI-generated language
Validating and refining initial drafts to reflect how real users (including AI-platform users) express needs related to device compromise, cyber incidents, or investigations.
Segmented funnel creation
Each prospect type must receive its own messaging, campaign structure, and landing path.
Organic SEO and model-optimized content
Experience with content types AI models reward: Q&A explanations, detailed service pages, JSON-LD schemas, and authoritative long-form descriptions of forensic and cybersecurity processes.
Analytics and optimization
Ability to interpret performance data and continuously refine campaigns.
Budget and ROI Expectations
Please do not ask what our monthly budget is. Whether $500 or $5 million, the focus must be tangible ROI. If strong ROI emerges, budget will scale naturally. This is a “show results first” engagement. Upon engagement, you will prepare a coherent plan demonstrating active management and how ROI will be achieved.
Scope of Work
• Refine prospect categories and service-specific language for digital forensics, compromise exams, investigations, incident response, and vulnerability assessments.
• Build a unified strategy covering Google Search, Reddit, selective social, and AI-platform visibility.
• Manage segmented Google Search campaigns.
• Plan and run targeted Reddit campaigns.
• Develop and execute an AI-visibility plan, including structured content, schema, authoritative knowledge material, and Custom GPT strategy.
• Provide ongoing reporting and optimization.
Application Requirements
• Explain how you would position a forensic, investigative, and cybersecurity firm for visibility inside GPT and AI search.
• Explain how you would convert prospect categories into segmented campaigns.
• Provide examples of targeted campaign performance.
• Describe your AI-related optimization methods, including structured data and AI business profile readiness.
• Confirm ability to handle both strategy and implementation.